40 years of DTC
Claritin, approved in 1993 and launching DTC in 1995, wasn't the first big brand advertised to consumers, but it was the first really huge spender of the broadcast DTC era.
Your Email Address:
Recipient(s) Email Address:
(Separate multiple e-mail addresses with commas. Limited to 20 addresses.)
Include a message (optional):
The e-mail address(es) that you supply to use this service will only be used to send the requested article.