Recent Articles
May 13, 2008
Charlotte Sibley received the HBA's Woman of the Year award at a luncheon May 8 in New York City. The Honorable Mentor award was given to Leonard Kanavy, and the Star Volunteer award to Anne Camille Talley.
May 08, 2008
VeriChip, manufacturers of injectable RFID systems for patients, will launch a DTC campaign in South Florida. The campaign features TV and print, and a new Health Link website.
May 05, 2008
Merck announced plans to cut 1,200 sales jobs by the end of July. Affected employees will be notified by the end of May.
May 05, 2008
Cynthia Schwalm has been appointed president of Eisai's commercial operations in the US, effective May 5. She will report to Lonnel Coats, president and COO, Eisai Corporation of North America.
May 02, 2008
Schering-Plough awarded media duties in the US to MediaVest, a subsidiary of Publicis Groupe.
May 01, 2008
Congress is gearing up yet another investigation of consumer drug advertising.
May 01, 2008
Winning a place on formularies in the hospital marketplace may not require face time with a physician, research from Best Practices reveals.
May 01, 2008
In an Associated Press tally, seven out of the 12 companies surveyed reported reductions in work force by 10% or more since January 2007.
May 01, 2008
A report released by Best Practices indicates that leading pharma and biopharmaceutical companies are rethinking their publication strategies, in light of new transparency guidelines.
May 01, 2008
The Association of Medical Media (AMM) has announced the winners of the 2008 Nexus Awards.