inVentiv Health has acquired Patient Marketing Group (PMG), a pharmaceutical marketing services firm specializing in patient relationship marketing.

SDI has launched the Physician Practice Profiling (P3) Report, a patient-level data analytics tool.

Robinson Radio—an agency specializing in direct response radio—has launched Robinson Radio Networks (RNN), an advertising firm dedicated to developing, producing and placing long-form radio programming.

A Direct Marketing Association (DMA) report has found that mobile text messaging is a more effective tool than e-mail, mobile web and coupons.

France's health minister halted implementation of a new national CME system, originally slated to be implemented at the end of 2007.

Accredited CME providers will face higher fees from ACCME in 2011, along with a one-time additional assessment to accredited providers payable in 2009 as part of an effort to raise revenues.

ACCME called for comment on proposed policies aimed at limiting interactions between accredited providers and commercial interests, as well as its proposal "that due consideration be given to the elimination of commercial support of CME activities."

Karen Overstreet, president of Indicia Medical Education and past president of NAAMECC, became one of the first medical educators to be recognized as a Certified CME Professional by the NC-CME, a process she helped design.

Gilead Sciences has received FDA approval for the marketing of Viread (tenofovir disoproxil fumarate), for the treatment of chronic hepatitis B in adults.

InVentiv Health is acquiring CRM specialist Patient Marketing Group for $14.5 million.