Founded: 1985
Parent company: Donahoe Purohit Miller, Inc. (DPM), Chicago, Ill.
Officers: Ahnal Purohit, Ph.D., President/CEO; Anshal Purohit, Director, Strategy and New Business; Monica Noce Kanarek, Executive Vice President, Creative; Jay Doniger, Vice President, Creative; Kim Hogen, Controller.
U.S. billings breakdown by media/source:| Medium | 2005 | 2004 |
| Journals | 20.0% | 25.0% |
|
| Alternative Media | 30.0% | 25.0% |
| Direct marketing | 10.0% | 10.0% |
| Sales Materials | 25.0% | 25.0% |
| Consumer Media | 15.0% | 15.0% |
Services: DPM
Advertising is a division of DPM, Inc., which is organized in four
full-service divisions, each providing a different way for our clients
to boost their brands: DPM Advertising: health care agency that offers
strategically creative, brand-building communications; CPE
Communications: a medical communications company, offering medical and
patient education; Fact Flow Research: a market research firm with
qualitative and quantitative market research capabilities; Medical
Viewpoints: a division developing and facilitating consultancy
programs. DPM’s structure allows these divisions to work together
seamlessly, with one main point contact for the client and complete
integration with regards to strategy and tactics. Each is also capable
of working independently in order to provide clients with more targeted
support
Offices: 84 Headquarters Plaza, West Tower, 6th Floor, Morristown, NJ 07960.