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Latest Features

Watchdogs want FDA number in ads

Matthew Arnold May 01, 2008

Arguing that most Americans don't know about the FDA's adverse events reporting program, Consumers Union said DTC ads should include a toll-free number that patients can use to report side effects to the FDA.
 

Congress examining anemia drug ads

Ben Comer May 01, 2008

Congress is gearing up yet another investigation of consumer drug advertising.
 

P&T committee ranks 'influential'

Ben Comer May 01, 2008

Winning a place on formularies in the hospital marketplace may not require face time with a physician, research from Best Practices reveals.
 

Sales forces dwindle at top pharmas

Ben Comer May 01, 2008

In an Associated Press tally, seven out of the 12 companies surveyed reported reductions in work force by 10% or more since January 2007.
 

Cegedim partnering with Microsoft

Stephen McGuire May 01, 2008

Healthcare customer relationship management (CRM) firm Cegedim Dendrite has inked a deal with Microsoft in an effort to boost the effectiveness of its software offerings for its pharma marketing clients.
 

PharmedOut, AMSA push guide

Matthew Arnold May 01, 2008

Two foes of commercially supported CME, the American Medical Student Association and PharmedOut.org, are partnering to present How to Hold Pharma-Free Meetings, a guide for students and others on hosting grand rounds, meetings or conferences untainted by biopharma company support.
 

Sunshine Act casts shadow on CME

Matthew Arnold May 01, 2008

A bill introduced in the House of Representatives in March would mandate the reporting of all gifts to physicians worth more than $25—including education—and violators could lose millions in tax deductions for advertising expenses.
 

Report indicates shift in strategy

Ben Comer May 01, 2008

A report released by Best Practices indicates that leading pharma and biopharmaceutical companies are rethinking their publication strategies, in light of new transparency guidelines.
 

2008 Nexus Award winners revealed

Ben Comer May 01, 2008

The Association of Medical Media (AMM) has announced the winners of the 2008 Nexus Awards.
 

Kennedy urges overseas Rx database

James G. Dickinson May 01, 2008

Sen. Edward Kennedy (D-MA) says the FDA should build databases to enable it to determine where drug companies obtain their ingredients and what they are doing to ensure the ingredients are pure and potent.
 

Latest News

Congressional subcommittee hearing targets DTC advertising

The head of the House of Representatives Energy and Commerce subcommittee is calling for tougher restrictions on DTC television advertising for prescription drugs.

Congress conducts hearing on DTC advertising

The House Energy and Commerce Committee is scheduled to conduct a hearing on DTC advertising on May 8, beginning at 10 a.m.

VeriChip to launch DTC campaign

VeriChip, manufacturers of injectable RFID systems for patients, will launch a DTC campaign in South Florida. The campaign features TV and print, and a new Health Link website.

Panel against expanded Fentora approval

An FDA advisory panel ruled against expanded use of Cephalon's powerful pain reliever Fentora as a treatment for non-cancer patients.

Merck to axe 1,200 sales jobs

Merck announced plans to cut 1,200 sales jobs by the end of July. Affected employees will be notified by the end of May.
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