(IHC) Group of Companies
989 Lenox Drive, Suite 300
Lawrenceville, NJ 08648
Phone: 609-406-9600 ·
Fax:609-406-9046
Email: liaquinto@interlinkhc.com ·
Web: www.interlinkhc.comFounded: 1996
Parent company: Interpublic Group, New York, N.Y.
Officers: Larry Iaquinto, president.
Healthcare accounts: Bio-Imaging Technologies Inc.; CapMed Personal Health Record; Bristol-Myers
Squibb: Avalide, Avapro, Emsam, oncology; Enzon: Depocyte, Oncaspar; GE Healthcare:
Adreview, Myoview, Omnipaque, Omniscan, Optison, Visipaque; Merck: Januvia, MK 523A/B;
Merck Vaccines: herpes zoster vaccine; Novartis: Myfortic, Neoral, Sandostatin, Simulect,
Zometa; Organon: NuvaRing; Pfizer: PF-3512676; sanofi-aventis: Avalide, Avapro.
Accounts gained (7): Merck: Januvia (medical education), MK524 A/B (medical education);
Merck Vaccines: herpes zoster vaccine (medical education); Pfizer: PF-3512676 (promotional
AOR); Enzon: Depocyte (promotional AOR), Oncaspar (promotional AOR); Organon: global.
Accounts lost (1): Bristol-Myers Squibb: Pravachol (patent expiration); Novartis: Gleevec
(account resigned); Bayer Healthcare: BAY 43-9006 (lost).
Services: Full-service healthcare advertising and promotion agency with comprehensive
scientific communications and medical education capabilities. Specific capabilities include global
branding, affiliate communication, sales force promotion, professional advertising, DTC/DTP, e-solutions,
interactive media, video production, sales meetings, exhibit design/convention
activities, advocate development, publication planning, speakers’ bureaus, patient education.
Divisions: Interlink Healthcare Communications, IneXel Medical Strategy and Communications.