Recent Articles
November 15, 2008
I have a confession to make about this year's MM&M Awards evening and it has nothing to do with any adverse events at the afterglow party.
November 15, 2008
Sermo has teamed up with Bloomberg to develop a groundbreaking forum that gives investors instant access to medical information and the opinions of its community of physicians.
October 23, 2008
Sermo has teamed up with Bloomberg to develop a groundbreaking forum that gives healthcare investors instant access to medical information and the opinions of its community of physician.
October 13, 2008
Chances are that by the time you read this column the dust will already have settled on the voting machines and the identity of the next president will be known.
September 12, 2008
Patient marketers and industry commentators talk an awful lot about the "empowered" consumer.
August 21, 2008
The Association of Medical Media (AMM) will honor the top journal ads in 13 categories at its annual Doctors' Choice awards luncheon, September 24, at The Palace Hotel in New York City.
August 18, 2008
The road to a successful career in healthcare marketing can be a long and winding one, and is often fraught with questionable positions such as toilet cleaner, news anchor and Tom Cruise's PA. James Chase looks at the journeys of seven executives who made it
August 18, 2008
The results are in from our panel of industry experts—the shortlist for each of the 24 categories appear on the following pages. The winners will be revealed for the first time at the presentation dinner on October 30
August 18, 2008
We all have a pretty good idea of what the average person in the street might think of big pharma, and the chances are it's not too complimentary.
July 15, 2008
The judges' scores are in for the MM&M Awards 2008 submissions and the shortlist of finalists in each category will be revealed simultaneously in News Brief and at mmm-online.com next Tuesday, July 22.