While data mining laws are mired in court, alternatives are helping physicians control rep encounters and help states manage costs.

Doctors and other healthcare professionals are clicking their way to credit, making online CME a success story. Marc Iskowitz shows why the medium is poised to grow even more

Online marketing offers unique tracking potential, which industry is discovering as brands invest more dollars in the web

Merck put Fosamax and its $3 billion in total 2007 sales in its rear-view mirror yesterday, following the lapse of patent protection on the osteoporosis drug.

After being scrapped for 2008, the FDA's plan for premarket review of television advertisements may yet appear. The agency's proposed 2009 budget includes an increase of $14 million for direct-to-consumer (DTC) TV ad review.

A Maine law that would have limited access by medical data companies to doctors' prescription information was reversed on constitutional grounds.

IMS Health said it intends to lay off 10% of its workforce, or as many as 760 employees worldwide.

The Medical Advertising Hall of Fame will induct Robert Baldini, John Corcoran and Richard Cliggott at a special celebration dinner. The MAHF will also honor Audrey Girard with a lifetime achievement award and M. James Dougherty with a service to industry award.

She makes house calls, lots of them. Maureen Doyle-Scharff, MBA, FACME, calls Ohio home but logs about half her work hours in Pfizer's Manhattan offices.

UMass Memorial Medical Center has taken a comprehensive approach to limit clinician-industry interaction.