1675 Broadway,
New York, NY 10019
Phone: 212-468-3100 ·
Fax:212-468-3222
Email: lisa.ebert@medicusny.com ·
Web: www.medicusny.comFounded: 1972
Parent company: Publicis Groupe SA, Paris, France
Officers: Ed Rady, CEO, Publicis Healthcare Communications Group; Nick Colucci,
president/chief operating officer, Publicis Healthcare Communications Group; Lisa
Ebert, EVP/managing director; Jane Purkis, EVP/director of client services; Nick
Manganiello, EVP/chief creative officer; Rich Norman, EVP/chief strategic officer;
SVPs: Sherri Goldstein, Scott Shevrin, Diane Pencek, Adrian Sansone, Mark
Reichman, Anne Mastandrea; Ellen Gorczyca, SVP/exec. creative director.
Healthcare accounts: AstraZeneca: Arimidex, Faslodex, Pulmicort Respules, Pulmicort
Turbuhaler, Symbicort; Bayer: Pravachol; Mead Johnson: Enfamil LIPIL with Iron; Pfizer/Eyetech:
Macugen; Pfizer: Macugen (global); Procter & Gamble: Asacol, Metamucil, oral care, Prilosec
OTC; sanofi-aventis: Multaq, rimonabant, Uroxatral.
Accounts gained (3): Bayer: Pravachol; Procter & Gamble: Asacol; sanofi-aventis: Multaq.
Accounts lost (0): Services: Strategy development, positioning, branding, sales aids, advertising, direct mail, print
and electronic, practice management tools, relationship/loyalty programs, patient
counseling/adherence/educational tools, DTC/DTP, life cycle planning, scientific story
development, interactive selling tools, and Web site development.
New hires: Jane Purkis, EVP/director of client services; SVP/group account directors: Adrian
Sansone, Mark Reichman.