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Online pharma research on the rise: study
Stephen McGuire
February 14, 2008
Three out of five pharmaceutical market research studies—60 % of those fielded in the US and abroad—were conducted online last year, a new study shows.
People news
February 12, 2008
Cephalon EVP, general counsel and secretary John Osborn will resign effective March 31.
Case ponders pharma's web shyness in keynote
James Chase
January 31, 2008
Steve Case, chairman and CEO of Revolution Health and co-founder of AOL, yesterday lamented pharma's hesitation to embrace interactive and inject a greater share of promotional budget into online initiatives.
GSK consolidates online professional media into CMI
Matthew Arnold
January 31, 2008
GlaxoSmithKline awarded its online professional media buying and planning business to Communications Media, Inc.
People news
January 31, 2008
Solvay Pharmaceuticals CEO Laurence Downey, MD, will retire effective April 30th and will be succeeded by Stephen Hill, the Marietta, GA, firm said in a statement.
New options arm docs who say, 'Don't use my Rx data'
Marc Iskowitz
January 24, 2008
While data mining laws are mired in the courts, a number of alternatives are proliferating to help states manage costs and help physicians control encounters with sales reps.
Company news
January 22, 2008
Pharmaceutical promotion measurement firm ImpactRx has acquired Paragon Research & Consulting, Inc. of West Chester, PA.
Vermont revises Rx data law to avoid fate of similar statutes
Marc Iskowitz
January 18, 2008
Vermont amended its data mining law to avoid constitutional issues that, so far, have undermined similar statutes in other states.
Company news
January 17, 2008
IMS Health announced the launch of its IMS Precision Compensation offering to help pharmaceutical companies optimize their sales force incentive compensation programs and gain additional cost efficiencies.
Pfizer seeks to win over local CME providers with revamped grant portal
Marc Iskowitz
January 15, 2008
A major funder of CME is trying to win back accredited education providers who may have been turned off by pharma's newer grant application systems.
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