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Most Popular

  • Sales forces dwindle at top pharmas
  • J&J merges Ortho Biotech, Centocor sales, slashes 400 jobs
  • Pre-launch promotion crucial to brand strategy: Sanofi-Aventis marketing VP
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  • Sneezing Season
  • Specialties Journal Ad Review: Feeling the Pinch
  • The Pharma Report: Top 20 Pharma Companies
  • Merck to axe 1,200 sales jobs
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  • Eisai appoints president of US operations

Most Emailed

  • J&J merges Ortho Biotech, Centocor sales, slashes 400 jobs
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  • State Senate approves ban on gifts to physicians
  • Sales forces dwindle at top pharmas
  • Fewer ads cause WebMD to revise outlook
  • Pre-launch promotion crucial to brand strategy: Sanofi-Aventis marketing VP
  • Eisai appoints president of US operations
  • Specialties Journal Ad Review: Feeling the Pinch
  • On reimbursement, early bird gets the sales, says Elan's Tillman
  • More states consider bans on gifts to physicians

Most Recent

  • Congressional subcommittee hearing targets DTC advertising
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  • Merck to axe 1,200 sales jobs
  • Eisai appoints president of US operations
  • Schering-Plough taps MediaVest for US media
  • Watchdogs want FDA number in ads
  • Congress examining anemia drug ads
  • P&T committee ranks 'influential'
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