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 Account wins & losses Articles

Account wins

November 15, 2007

Lazur Hoyvald Goldstein Partners has been chosen agency of record by Medical Resources, Inc. to provide branding and marketing services for the corporation's network of fixed-site outpatient medical diagnostic imaging centers.
 

Account wins

November 13, 2007

MedAccess, a division of Access Communications, has been named agency of record for Stiefel Laboratories, brought on board to help with the launch of skin-care products, Extina and RevalèSkin.
 

CommonHealth dissolves professional shop

Marc Iskowitz November 08, 2007

Physician-focused agency Adient has been closed, with staff and accounts, including Ortho-McNeil business, shifted to other units within WPP's CommonHealth family.
 

Account wins

November 01, 2007

GSW Worldwide, an inVentiv Health company, has been named agency of record by BioBehavioral Diagnostics Company for their McLean Motion and Attention Test, a non-invasive, diagnostic system that provides evidence-based measures of the core symptoms of attention deficit hyperactivity disorder.
 

Account wins

October 30, 2007

Draftfcb Healthcare has been awarded professional agency of record status for Alpharma's Flector Patch, the first prescription topical NSAID.
 

Account wins

October 23, 2007

Pacific Communications has been chosen as the agency of record for Prometheus Laboratories, a San Diego, CA-based company that focuses on the diagnosis and treatment of gastrointestinal, autoimmune, and inflammatory diseases and disorders.
 

Account wins

September 06, 2007

Galderma Laboratories has awarded agency of record for advertising and promotion for three products in the corrective and aesthetic market to Brand Pharm, a member of the Publicis Healthcare Communications Group of agencies.
 

Account wins

August 21, 2007

Centron has announced the following new agency of record assignments.
 

Account wins

July 17, 2007

Johnson Johnson has split its $3 billion media buying account among Interpublic Group, Omnicom Group, and Aegis Group, with some pieces being handled by independent shop Naked Communications and WPP Groups JWT, following a four-month review.
 

Account wins

July 10, 2007

HealthEd announced it has been hired by Amylin Pharmaceuticals to be its patient education agency for one of the drugmakers diabetes products.