Draftfcb Healthcare has been awarded professional agency of record status for Alpharma's Flector Patch, the first prescription topical NSAID.
Pacific Communications has been chosen as the agency of record for NeurogesX, a San Francisco Bay Area-based biopharmaceutical company that focuses on the development of effective treatments for chronic pain relief. The agency will create and develop brand, marketing, and promotional materials for a NeurogesX neuropathic pain patch, scheduled to launch in 2009, for the treatment of postherpetic neuralgia and HIV-associated distal sensory polyneuropathy (HIV-DSP). The agency account team will consist of Henry Lee, Jennifer Louie, account group supervisors and Amy Braun account executive. The core creative team will be Lisa Seipel, associate creative director, Jose Santiago, art supervisor and Stanley Newhoff, copy supervisor.