Advocates, docs: Release final regs

Share this article:

At press time, advocacy groups and physicians were calling on the Office of Management and Budget to release final regulations for the Physician Payments Sunshine Act.

The law, which requires drugmakers to expose their financial ties with doctors, was passed as part of the Affordable Care Act in 2010 but it has yet to be implemented. The advocacy groups included AARP and the AFL-CIO.

Echoing the push, a quintet of high-profile doctors wrote the White House, “We are now more than 15 months past the deadline for the final rule, making it unlikely that the public will have access to these data before 2015.”
Share this article:
You must be a registered member of MMM to post a comment.

Email Newsletters

MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.

More in Features

Read the complete September 2014 Digital Edition

Read the complete September 2014 Digital Edition

Click the above link to access the complete Digital Edition of the August 2014 issue of MM&M, with all text, charts and pictures.

Medical marketing needs mainstream Mad Men

Medical marketing needs mainstream Mad Men

Agencies must generate emotional resonance with the target audience, not unlike Apple, Pepsi or Nike

Are discounts cutting out co-pays?

GSK's decision to cut Advair's price spurred some PBMs to put it back on formulary. Will drugmaker discounts diminish the need for loyalty programs? How can these programs stay relevant beyond giving co-pay assistance?