Tackling diversity and inclusion head-on

Tackling diversity and inclusion head-on

MM&M and Publicis Health debut results of their first Diversity Survey, detailing areas where healthcare agencies are progressing with regard to diversity and inclusion. Pharma leaders interviewed by MM&M say there are signs the industry is finally getting it right.

This nonprofit wants brands to pressure their agencies to drop tobacco clients

This nonprofit wants brands to pressure their agencies to drop tobacco clients

The Quit Big Tobacco campaign from Vital Strategies is using HP's agency diversity push as a guide.

Terry Savage: What Cannes should and shouldn't be

Terry Savage: What Cannes should and shouldn't be

"Creativity in 2018 comes from everywhere" Cannes Lions' outgoing chairman says, describing what's new this year and how it differs from his first ever Cannes in 1986.

One-word answers with Publicis Groupe chairman Maurice Lévy

One-word answers with Publicis Groupe chairman Maurice Lévy

The former Publicis Groupe chief executive provides a word of advice (literally) to Sir Martin Sorrell on life "post-CEO", as well as the right time to retire and life with a beard.

Sorrell confirms adland return with 'tech, data and content'-focused S4 Capital

Sorrell confirms adland return with 'tech, data and content'-focused S4 Capital

Sir Martin Sorrell has confirmed details of his return to the front line of advertising only weeks after leaving WPP, with the launch of a new "multinational communication services business".

Sir Martin Sorrell set to reignite career with stock market return

Sir Martin Sorrell set to reignite career with stock market return

The former WPP CEO is thought to be gearing up to acquire a new company which he will turn into a new marketing group.

VIDEO: Here's how Publicis Groupe's AI-powered Marcel will look and work

VIDEO: Here's how Publicis Groupe's AI-powered Marcel will look and work

Publicis Groupe unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.

Accenture Interactive launches programmatic unit in response to 'significant' client demand

Accenture Interactive launches programmatic unit in response to 'significant' client demand

Accenture has taken another big step into the agency space by launching a programmatic media planning and buying unit.

Making headlines: Key moments throughout Martin Sorrell's historic career

Making headlines: Key moments throughout Martin Sorrell's historic career

A divisive figure, Sorrell's rise to the top of the ad industry was never dull. Here, we outline the key moments.

The future of the agency model in a post-Sorrell era

The future of the agency model in a post-Sorrell era

As WPP faces break-up calls in the wake of Sir Martin Sorrell's exit, the agency holding company model is under greater scrutiny than at any time since the 1980s.

Whither the pharma Grand Prix? Questions abound in run-up to Cannes health fest

Whither the pharma Grand Prix? Questions abound in run-up to Cannes health fest

Whether jurors will award a pharma Grand Prix, and whether US pharma will show up, are two open questions in the run-up to Lions Health.

AstraZeneca's Joe Shields to launch Health Accelerators with Think Patients

AstraZeneca's Joe Shields to launch Health Accelerators with Think Patients

Shields will serve as president of the Think Patients subsidiary firm.

17 days that rocked WPP

17 days that rocked WPP

To say that Sir Martin Sorrell's rapid departure from WPP was a seismic event is an understatement. So just what happened in the days leading up to the fall of its CEO?

Welcome to the post-Sorrell era

Welcome to the post-Sorrell era

WPP's interim leadership team insists there will be no wholesale break-up of the group.

WPP chairman Quarta should be ousted over Sorrell report, advisory group tells shareholders

WPP chairman Quarta should be ousted over Sorrell report, advisory group tells shareholders

Roberto Quarta faces a potential shareholder revolt at next month's AGM after advisory group Glass Lewis recommended that shareholders vote against his re-election.

Edelman names Susan Isenberg global health chair

Edelman names Susan Isenberg global health chair

Isenberg replaces Kym White, who left the PR agency in March to join Vertex Pharmaceuticals.

Sorrell: 'I'm going to start again'

Sorrell: 'I'm going to start again'

The former WPP CEO said on Tuesday at Techonomy NYC 18 that he's not planning to retire.

If Sorrell was so influential, why can't adland agree on his legacy?

If Sorrell was so influential, why can't adland agree on his legacy?

For all the talk about "legacy," industry experts are struggling to agree on how Martin Sorrell will be remembered in years to come.

Six weeks until the Cannes Lions: Here's what we know

Six weeks until the Cannes Lions: Here's what we know

Record year for brands, fewer celebrities, lower volume of entries expected and much more.

4 agencies making a difference in their communities and around the world

4 agencies making a difference in their communities and around the world

Four agencies are making a difference by supporting nonprofits, educating and empowering youth, and promoting wellness and sustainability in communities around the world

Mark Read interview: WPP must focus more on clients and less on how we organize ourselves

Mark Read interview: WPP must focus more on clients and less on how we organize ourselves

Mark Read has said WPP needs to focus more on clients and less on how it organizes itself.

WPP begins post-Sorrell era with flat revenues as slowdown eases

WPP begins post-Sorrell era with flat revenues as slowdown eases

Revenue for WPP's health and wellness, brand consulting, and specialist communications unit grew 2% in first quarter of 2018 to $1.47 billion.

Sorrell's pay fell more than 70%, WPP annual report reveals

Sorrell's pay fell more than 70%, WPP annual report reveals

WPP's former chief executive Sir Martin Sorrell was paid a (relatively) measly £13.9m by the company in 2017, its annual report shows.

Cannes Lions announces 2018 Pharma, Health and Wellness juries

Cannes Lions announces 2018 Pharma, Health and Wellness juries

The Lions Health part of the festival will take place on June 18 and 19

Havas 'co-operating with authorities' following Bolloré arrest

Havas 'co-operating with authorities' following Bolloré arrest

Havas has announced it is co-operating with authorities following the shock arrest of Vincent Bolloré.

Vincent Bolloré arrested as part of probe into corruption allegations

Vincent Bolloré arrested as part of probe into corruption allegations

The billionaire recently stepped down as chairman of Vivendi.

Consultancies are 'in the room, but not winning,' says WPP digital leader

Consultancies are 'in the room, but not winning,' says WPP digital leader

But threats to the industry loom as brands take work in-house.

How Adapt Pharma tackled the opioid crisis head on

How Adapt Pharma tackled the opioid crisis head on

The firm's Narcan product is more than just a lifesaving treatment for opioid overdose. It's a brilliant, salient campaign, as well.

Private-equity funds dominate marcomms M&A

Private-equity funds dominate marcomms M&A

Nearly a quarter (22%) of all marcomms M&A deals involved private-equity funds — double the 11% seen in the last two quarters of 2017.

Read and Scott: 'We don't believe break-up of WPP makes sense'

Read and Scott: 'We don't believe break-up of WPP makes sense'

WPP's joint chief operating officers Mark Read and Andrew Scott have said they do not believe a break-up of the ad group makes sense.

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Seifert said feedback from clients has been positive.

Omnicom Health's CEO on agency consolidation and why Japan's healthcare market is a 'bellwether'

Omnicom Health's CEO on agency consolidation and why Japan's healthcare market is a 'bellwether'

The healthcare marketing group made another major acquisition in the country last month.

Omnicom beats estimates in Q1, but sees slight dip in North America

Omnicom beats estimates in Q1, but sees slight dip in North America

Omnicom's healthcare revenue was up 2.7% in Q1

Sorrell on Sorrell: ex-WPP chief in his own words

Sorrell on Sorrell: ex-WPP chief in his own words

Campaign looks back at some of Sir Martin Sorrell's musings, barbs and pearls of wisdom in recent times.

Spectrum brings on biopharma, biotech, creative execs

Spectrum brings on biopharma, biotech, creative execs

The firm hired five senior staff in the past month.

Forensic, focused, cantankerous: nine reflections on Sorrell and his style

Forensic, focused, cantankerous: nine reflections on Sorrell and his style

As Sir Martin clears his desk, PRWeek has collected nine thoughts from the worlds of PR, journalism and agency life on the man, his skills, his temperament, and his future.

Sorrell exit could spell the end for WPP, analysts say

Sorrell exit could spell the end for WPP, analysts say

Martin Sorrell's resignation as chief executive of WPP could lead to a breakup of the company and spark other major changes.

Sorrell departs WPP: how an outsider shaped the global ad industry

Sorrell departs WPP: how an outsider shaped the global ad industry

John Tylee examines how a man who never ran an agency rose to become such a dominant force.

Sorrell quits as WPP chief executive

Sorrell quits as WPP chief executive

Martin Sorrell has stood down as chief executive of WPP, the company has announced.

WPP board to meet as Sorrell probe nears conclusion

WPP board to meet as Sorrell probe nears conclusion

WPP's board of directors is set to meet as it awaits the outcome of an investigation into the personal conduct of CEO Martin Sorrell.

Marian Salzman exits Havas PR for Philip Morris International

Marian Salzman exits Havas PR for Philip Morris International

She is relocating to Switzerland for the role.

Agency M&As up 126% globally, with U.S. leading the way

Agency M&As up 126% globally, with U.S. leading the way

U.S. deals through the end of March increased 366% compared with last year.

Former GSW creative chief Dave Sonderman joins The Shipyard

Former GSW creative chief Dave Sonderman joins The Shipyard

Sonderman had worked at GSW since 2001.

What's the state of diversity in healthcare agencies?

The 2018 MM&M/Publicis Health Diversity Survey is open.

APCO hires Nancy Turett as healthcare executive director

APCO hires Nancy Turett as healthcare executive director

Turett spent 25 years at Edelman before launching her own firm in 2013.

Angela Gillespie named president of W2O WCG

Angela Gillespie named president of W2O WCG

Gillespie will report to W2O president Jennifer Gottlieb.

Arthur Sadoun: 'Nobody is talking about the client of the future'

Arthur Sadoun: 'Nobody is talking about the client of the future'

The industry is being disrupted and marketers are part of the equation.

Sorrell probe findings could land next week

Sorrell probe findings could land next week

WPP's investigation into alleged misconduct by founder and chief executive Sir Martin Sorrell could be concluded by next week, according to reports.

Omnicom Health to acquire Elsevier's Japan pharma comms business

Omnicom Health to acquire Elsevier's Japan pharma comms business

The business unit will be rebranded as EMC K.K.

Brite Media acquires point-of-care company Mesmerize Marketing

Brite Media acquires point-of-care company Mesmerize Marketing

Mesmerize provides static ad materials at the point-of-care, including physician offices and pharmacies.

WPP, Omnicom restructure agency set-ups for Johnson & Johnson

WPP, Omnicom restructure agency set-ups for Johnson & Johnson

Omnicom's Velocity and WPP's Neighborhood are new networks supporting J&J.

Ogilvy CommonHealth names Andrew Schirmer CEO

Ogilvy CommonHealth names Andrew Schirmer CEO

Schirmer previously led McCann Global Health as president for nearly five years.

Rbb Communications forms Healthcare Advisory Council

Rbb Communications forms Healthcare Advisory Council

The council, made up of seasoned pharma execs, will function as consultants to rbb's health clients and health team.

Michael Roth: business change requires financial incentives and holding people accountable

Michael Roth: business change requires financial incentives and holding people accountable

Interpublic Group chairman and chief executive told Advertising Week Europe how he managed to turn an "all white, all male" company into one with 54% female leadership.

Briana Ferrigno promoted to president of McCann Global Health

Briana Ferrigno promoted to president of McCann Global Health

She was one of the firm's original staffers in 2013.

FCB Health launches creative branding agency

FCB Health launches creative branding agency

The NY-based shop is known as BX: Brand Experience Design Group.

Ortho CEO leads massive turnaround

Ortho CEO leads massive turnaround

When Ortho Clinical Diagnostics lived under the roof of Johnson & Johnson, it had the luxury of focusing on its product and service mix — and not a whole lot else.

Guidemark Health appoints Michael Parisi as CEO

Guidemark Health appoints Michael Parisi as CEO

He was previously a managing partner at Ogilvy CommonHealth.

JPA Health Communications hires three senior execs

JPA Health Communications hires three senior execs

The firm recently brought on SVPs in its Washington and Boston offices.

MM&M launches Agency A-to-Z survey

MM&M launches Agency A-to-Z survey

The results will appear in MM&M's Agency A-to-Z directory, which will appear in the magazine's July issue.

CDM shakes up creative leadership to focus on international growth

CDM shakes up creative leadership to focus on international growth

The firm has named Oliver Caporn and Debra Polkes to new roles.

'I think it's a pity': Cannes Lions Health jury chair on Publicis' sabbatical

'I think it's a pity': Cannes Lions Health jury chair on Publicis' sabbatical

The Cannes Lions Health jury leaders also explained changes to the awards at an event in New York this week.

Prescient Healthcare Group names Debasish Talukdar global head of advisory

Prescient Healthcare Group names Debasish Talukdar global head of advisory

Talukdar will lead the firm's advisory practice, VantageRx.

Interpublic Group's net income drops 4.8% but shares surge on strong Q4

Interpublic Group's net income drops 4.8% but shares surge on strong Q4

In 2017, Interpublic reported a net income of $579 million, down 4.8% from the previous year.

McCann Health hires first global medical director

McCann Health hires first global medical director

Daniel Carucci is joining the Interpublic Group firm full-time after serving as a consultant and in roles with the U.N. Foundation and the U.S. Navy.

Sanofi revamps web presence as part of Empowering Life campaign

Sanofi revamps web presence as part of Empowering Life campaign

The company is also looking to better combine its web and social media presence.

10 myths about millennials and their healthcare habits

10 myths about millennials and their healthcare habits

More has been written about millennials — and their healthcare habits — than about any other generation. Here, Gen Y marketers explain why most of what you've read is wrong.

Capgemini expands digital chops with LiquidHub acquisition

Capgemini expands digital chops with LiquidHub acquisition

LiquidHub formed a health- and life-sciences-focused offering last June after acquiring Eveo.

Ashfield Healthcare names Doug Burcin president

Ashfield Healthcare names Doug Burcin president

Burcin, who joins from Klick Health, is the former Global CEO of Havas Health.

New entrants shake up agency M&A market as ad groups are 'distracted' by restructuring

New entrants shake up agency M&A market as ad groups are 'distracted' by restructuring

The agency M&A market is changing as the big ad groups have been "distracted" by internal restructuring and new acquirers are emerging.

Omnicom Health acquires Snow Companies

Omnicom Health acquires Snow Companies

Snow Companies, which emphasizes patient storytelling, was founded by Brenda Snow in 2001.

McCann Worldwide broaches #MeToo with internal memo

McCann Worldwide broaches #MeToo with internal memo

McCann Worldwide has sent a memo to staff to encourage them to speak up if they face a 'behaviour or concern' in the workplace.

Five things for pharma marketers to know: Friday, February 2

Five things for pharma marketers to know: Friday, February 2

AstraZeneca strikes deals with Alibaba, Tencent; NY AG sues opioid maker; Justice Department wants more info on CVS-Aetna deal.

Publicis Health names Alexandra von Plato as CEO

Publicis Health names Alexandra von Plato as CEO

The network also appointed her predecessor, Nick Colucci, as COO of Publicis Communications North America, effective immediately.

W2O hires Edelman's Rita Glaze to lead value, pricing, market access practice

W2O hires Edelman's Rita Glaze to lead value, pricing, market access practice

Glaze worked in Edelman's market access practice for more than seven years.

Burson-Marsteller UK poaches MSLGroup's Avril Lee to lead healthcare

Burson-Marsteller UK poaches MSLGroup's Avril Lee to lead healthcare

Burson-Marsteller has appointed MSLGroup's EMEA head of healthcare to lead its own health practice in the UK, PRWeek has learned.

Publicis picks Microsoft to build AI platform Marcel

Publicis picks Microsoft to build AI platform Marcel

Publicis Groupe has announced it has selected Microsoft has the technology partner to deliver its artificial intelligence platform Marcel.

Farm Journal Media partners with WPP firms on Trust in Food campaign

Farm Journal Media partners with WPP firms on Trust in Food campaign

WPP was brought on to help with consumer education about the food industry.

Fidelino, Levy named Cannes Lions Health jury presidents

Fidelino, Levy named Cannes Lions Health jury presidents

Fidelino served on the Health & Wellness jury in 2015 and the Pharma jury last year. Levy has been a member of both Health category juries and was a speaker at the first Health Lions in 2014.

WPP cuts ties with men-only event where women were 'harassed' and 'groped'

WPP cuts ties with men-only event where women were 'harassed' and 'groped'

WPP has become embroiled in a row over sexism and misogyny following an exposé into the lewd behaviour of a men-only event sponsored by the advertising giant in London.

Nick Law quits R/GA for lead creative role across Publicis Groupe

Nick Law quits R/GA for lead creative role across Publicis Groupe

Nick Law, the global chief creative officer of R/GA, is leaving the company after 17 years to take on the newly created role of chief creative officer across Publicis Groupe and president of Publicis Communications.

Stagwell's Penn says digital marketing agencies are 'undervalued' as he eyes more M&A

Stagwell's Penn says digital marketing agencies are 'undervalued' as he eyes more M&A

The founder of Stagwell has claimed digital marketing agencies are undervalued because investors still fail to appreciate how much digital communications and e-commerce are going to transform the economy.

Accenture: Large-scale agency M&A is 'not our game' as we have 'amazing momentum'

Accenture: Large-scale agency M&A is 'not our game' as we have 'amazing momentum'

Accenture will not consider a takeover bid for a large ad agency group because its chief executive says there has been a "100%" failure rate with such deals.

VA reaches out to agencies about recruitment campaign

VA reaches out to agencies about recruitment campaign

The Department of Veteran Affairs issued an RFI at the end of November for a nationwide healthcare professional recruitment campaign.

MM&M's 5 most-read agency stories of 2017

MM&M's 5 most-read agency stories of 2017

The agency issue, people moves, and a series of restructures top the list.

Rejuvenan Global Health names Hudson Cutler communications AOR

Rejuvenan Global Health names Hudson Cutler communications AOR

The digital health startup was founded in 2015.

GroupM unveils upbeat global adspend forecast for 2018

GroupM unveils upbeat global adspend forecast for 2018

GroupM, the media investment arm of WPP, forecasts global ad growth of 4.3% in 2018, and predicts Google and Facebook will strengthen their stranglehold on digital advertising.

Maurice Lévy on his 30 years in charge of Publicis Groupe

Maurice Lévy on his 30 years in charge of Publicis Groupe

Midway through Campaign's audience with Publicis Groupe's Maurice Lévy, a heavily French-accented voice exclaims, "Now it is time for the real boss to arrive."

Front seat to the comms evolution: Abbott's Melissa Brotz

Front seat to the comms evolution: Abbott's Melissa Brotz

The divisional VP and head of public affairs has seen it all, including the transformation from a traditional comms organization to a more dynamic and content-led group.

Analysts agree with WPP that threat from consultancies has been 'overhyped'

Analysts agree with WPP that threat from consultancies has been 'overhyped'

During its third quarter earnings call yesterday, WPP dismissed the threat from management consultants as "overhyped". Analysts concur.

GCI Health, HealthyWomen, Redbook partner to learn about women's health

GCI Health, HealthyWomen, Redbook partner to learn about women's health

The HealthiHER project has commissioned a survey of women aged 30 to 60 to inform future campaigns.

Porter Novelli wins lucrative multi-year CSR brief with Johnson & Johnson

Porter Novelli wins lucrative multi-year CSR brief with Johnson & Johnson

Porter Novelli has been appointed to lead a new global CSR brief for pharma and consumer goods giant Johnson & Johnson, as the company faces a major reputation challenge in the US.

W2O looks to eliminate confusion with network rebrand

W2O looks to eliminate confusion with network rebrand

The agency network is rebranding five subsidiaries under the W2O banner.

Phoenix House tries to change the perception of rehab

Phoenix House tries to change the perception of rehab

The organization rolled out a video this week as part of its Live Unaddicted campaign to change the perception of addiction treatment.

WPP pulls out of Eurobest, threatens to leave Cannes

WPP pulls out of Eurobest, threatens to leave Cannes

A leaked email chain shows that WPP intends to withdraw from Ascential's Eurobest awards in London and is in discussions with the organizer about Cannes Lions.

Bank: Publicis and WPP are takeover targets, and Accenture is a 'credible buyer'

Bank: Publicis and WPP are takeover targets, and Accenture is a 'credible buyer'

Accenture or CapGemini are more likely to acquire the global agency networks than a Google or Oracle, according to a leading French bank.

The ugly truth about advertising's gender bias, and how to change it

The ugly truth about advertising's gender bias, and how to change it

Execs from JWT, J&J, and DanoneWeave react to the results of a new JWT/Geena Davis Institute study.

Healthcare agencies re-evaluate tactics to retain talent

Healthcare agencies re-evaluate tactics to retain talent

The best marketers possess a mix of scientific know-how, digital dexterity, and unflappability. To keep them, agencies need to revise their thinking and tactics.

UDG Healthcare acquires MicroMass, for up to $75.8 million

UDG Healthcare acquires MicroMass, for up to $75.8 million

The company also this year has purchased Vynamic and Cambridge BioMarketing.

Omnicom continues organic growth lead over rival ad networks

Omnicom continues organic growth lead over rival ad networks

By comparison, Omnicom's client roster includes less consumer goods companies compared to rivals WPP and Publicis Groupe.