Publicis Health acquires Payer Sciences

Publicis Health acquires Payer Sciences

Payer Sciences is a health marketing agency that uses data and analytics to gather insights about payer behavior.

Omnicom healthcare revenue up 4.8% in Q2

Omnicom healthcare revenue up 4.8% in Q2

The holding company's overall revenue was up 1.8% in the period to $3.9 billion.

Huntsworth buys U.S. health shop Giant Creative Strategy for $72m

Huntsworth buys U.S. health shop Giant Creative Strategy for $72m

Huntsworth has continued its expansion by taking a majority stake in U.S. independent healthcare marketing agency Giant Creative Strategy for an initial sum of $72.2m.

SapientRazorfish lays off staff amid rumors the brand will be eliminated

SapientRazorfish lays off staff amid rumors the brand will be eliminated

The Publicis-owned agency has laid off around 100 people in the U.S. alone this week

Ogilvy CommonHealth names Samantha Dolin creative chief

Ogilvy CommonHealth names Samantha Dolin creative chief

Dolin is overseeing offices in New York, New Jersey, Connecticut, and Canada.

MedStar Health selects Doner as AOR

MedStar Health selects Doner as AOR

Doner will lead a branding effort for the health system that will roll out in 2019.

Pfizer reorg came on heels of its walk-back on price hikes

Pfizer reorg came on heels of its walk-back on price hikes

Wednesday's reorg was designed to position the company for growth in the face of the imminent patent cliff for megablockbuster Lyrica.

McCann Health terminates global CCO following employee complaint

McCann Health terminates global CCO following employee complaint

The agency said Jeremy Perrott violated the agency's code of conduct.

MediaMonks: The lowdown on the company that topped Sorrell's shopping list

MediaMonks: The lowdown on the company that topped Sorrell's shopping list

If you were unfamiliar with MediaMonks and want to know more about the company that Martin Sorrell has made his first capture, read on.

Ogilvy Worldwide creative chief fired after internal investigation

Ogilvy Worldwide creative chief fired after internal investigation

Tham Khai Meng has been with Ogilvy since 1999.

John Reid steps into SVP, executive creative role at Razorfish Health

John Reid steps into SVP, executive creative role at Razorfish Health

He's a veteran of Deep Focus, Wunderman, and ATTIK.

Sorrell interview on MediaMonks' deal: 'You can celebrate for a nano-second'

Sorrell interview on MediaMonks' deal: 'You can celebrate for a nano-second'

In an interview with Campaign, Sir Martin Sorrell insisted his new company, S4 Capital, is listening to clients because they are "questioning" how agencies are delivering work.

Sorrell reveals 'very different approach' with $352.3m MediaMonks deal

Sorrell reveals 'very different approach' with $352.3m MediaMonks deal

Sir Martin Sorrell's S4 Capital has agreed to buy Dutch content business MediaMonks in a deal that is strikingly different from how he structured acquisitions at WPP.

Five Agency 100 things for pharma marketers to know: Monday, July 9, 2018

Five Agency 100 things for pharma marketers to know: Monday, July 9, 2018

The most comprehensive look at the pharma and healthcare agency world from MM&M.

2018 Agency 100 overview: firms adapt to stay ahead of nontraditional players

2018 Agency 100 overview: firms adapt to stay ahead of nontraditional players

There was a resetting of healthcare agency priorities in 2017, from income mix to what's keeping them up at night. But revenue continues its steady uptick as firms attempt to stay a step ahead of nontraditional players.

3 questions for holding company CEOs, with further insights from consultancies

3 questions for holding company CEOs, with further insights from consultancies

CEOs of the healthcare industry's largest holding companies discuss the future of the business and the importance of data privacy.

2018 MM&M Agency 100: Welcome to the new agency world

2018 MM&M Agency 100: Welcome to the new agency world

Everything you need to know about the agency world in medical marketing and communications - including revenue performance and profiles for the top 100 agencies - as well as the trends shaping the industry in general.

Ashfield continues acquisition binge by snapping up Create NYC, SmartAnalyst

Ashfield continues acquisition binge by snapping up Create NYC, SmartAnalyst

The deals follow last year's additions of Cambridge BioMarketing and MicroMass Communications.

WPP threatens to pull Sorrell's bonus if he wins MediaMonks bid

WPP threatens to pull Sorrell's bonus if he wins MediaMonks bid

WPP is also bidding for Dutch agency MediaMonks, pitting the group against its former chief executive, Martin Sorrell.

Ariel Buda-Levin named EVP, MD of clinical trial recruitment firm FCBVIO

Ariel Buda-Levin named EVP, MD of clinical trial recruitment firm FCBVIO

She is taking on the role alongside her role leading FCB Health medical communications subsidiary ProHealth.

IPG acquires Acxiom for $2.3 billion

IPG acquires Acxiom for $2.3 billion

Data marketing firm will become part of IPG Mediabrands portfolio.

Sorrell reveals WPP regrets in not moving faster with 'horizontality'

Sorrell reveals WPP regrets in not moving faster with 'horizontality'

Sir Martin Sorrell regrets not simplifying WPP faster in terms of client-focused work, more country management and making sure this it is underpinned by digital.

Intouch Solutions reorganizes into six-firm network

Intouch Solutions reorganizes into six-firm network

Wendy Blackburn, EVP of marketing and communications, described the new structure as "a natural evolution of everything we've been doing."

Unilever brings holding group creative teams together for new agency model trial

Unilever brings holding group creative teams together for new agency model trial

Unilever is trialing a new agency model which will see creative agency talent within a holding group integrated into a single team.

Global ad investment to grow 4.5% in 2018

Global ad investment to grow 4.5% in 2018

New advertising will account for a $24 billion investment this year.

FBI probes media trading practices in the US

FBI probes media trading practices in the US

The Federal Bureau of Investigation is looking into media trading and transparency in the US advertising market.

WPP's Read: We're focusing on collaboration, rather than 'collapsing' agency brands and restructuring

WPP's Read: We're focusing on collaboration, rather than 'collapsing' agency brands and restructuring

Mark Read has warned against "collapsing" too many WPP agency brands and said driving greater collaboration is more important than a "major restructuring".

Outcome Health turns to Matt McNally as CEO

Outcome Health turns to Matt McNally as CEO

Rishi Shah stepped down from the chief executive position five months ago amid fraud allegations.

'The elephant in the room': Absent Sorrell inspires anger and affection at WPP

'The elephant in the room': Absent Sorrell inspires anger and affection at WPP

In the week that former WPP chief Sir Martin Sorrell faced claims of bullying behaviour and paying for a prostitute, the ad group will be breathing a sigh of relief after an AGM that avoided a showdown.

Ogilvy stresses post-restructuring flexibility in health work

Ogilvy stresses post-restructuring flexibility in health work

The WPP agency is hoping its reorganization results in more collaboration among health and wellness staffers.

Sorrell's $26.7 million pay-off triggers WPP shareholder rebellion

Sorrell's $26.7 million pay-off triggers WPP shareholder rebellion

WPP faced tough questions about Sir Martin Sorrell's exit at its annual general meeting, with more than a quarter of WPP shareholders voting against his entitlement to a possible $26.7 million pay-off.

WPP's Read writes to staff about importance of 'respect' in wake of Sorrell press coverage

WPP's Read writes to staff about importance of 'respect' in wake of Sorrell press coverage

WPP joint COO Mark Read has emailed all staff at the group to tell them to expect respect from their colleagues and announce a group-wide code of conduct review.

Sorrell in the headlines over 'sex, cash, and bullying' claims

Sorrell in the headlines over 'sex, cash, and bullying' claims

Martin Sorrell's reputation is under increasing fire from the press, with both the 'Financial Times' and the 'Daily Mail' using their front pages to air allegations about his conduct today.

Sorrell denies prostitute allegation

Sorrell denies prostitute allegation

WPP's unpublished investigation into its former chief executive Martin Sorrell's conduct examined whether he used company funds to pay a prostitute, according to reports.

WPP faces protest over Sorrell pay-off but Quarta is set to stay as chairman

WPP faces protest over Sorrell pay-off but Quarta is set to stay as chairman

WPP investors are set to lodge a significant protest over Sir Martin Sorrell's pay-off but executive chairman Roberto Quarta is expected to survive.

Former JWT chief Gustavo Martinez exits WPP two years after sexual harassment row

Former JWT chief Gustavo Martinez exits WPP two years after sexual harassment row

Former JWT global chief executive Gustavo Martinez has departed WPP in a sign that the ad group's new leadership wants to draw a line under his controversial tenure.

WPP investor pressure to sell Kantar could open door to Sorrell acquisition spree

WPP investor pressure to sell Kantar could open door to Sorrell acquisition spree

Investor pressure is likely to force WPP into selling Kantar, possibly along with other assets - which could open opportunities for Sir Martin Sorrell's new vehicle S4 Capital.

'Will Marcel replace creatives?': Sadoun faces deluge of questions from Publicis staff and clients

'Will Marcel replace creatives?': Sadoun faces deluge of questions from Publicis staff and clients

Just after the launch of Marcel, Publicis chief executive Arthur Sadoun was bombarded with questions from a packed room of clients, staff, and journalists.

AstraZeneca's Olivier Nataf on how his long tenure shapes his current role

AstraZeneca's Olivier Nataf on how his long tenure shapes his current role

AstraZeneca VP, head of U.S. oncology, Olivier Nataf details how being a company lifer impacted his career.

Two drugs in the pipeline representing unique marketing challenges

Two drugs in the pipeline representing unique marketing challenges

Two touted products in the pipeline reflect three of medical marketing's most profound modern-era challenges.

Ogilvy unveils new identity: CEO Seifert explains agency's new structure and purpose

Ogilvy unveils new identity: CEO Seifert explains agency's new structure and purpose

Ogilvy is ditching Mather, introducing a new corporate identity and cementing months of streamlining with a simplified organizational structure that chief executive John Siefert says will "build a new model for our industry".

We asked for your take on pharma's diversity push. Here are the responses

We asked for your take on pharma's diversity push. Here are the responses

MM&M asked the pharma marketing community at large, via social media and other efforts, to provide its POV on equality, diversity, and inclusion.

Tackling diversity and inclusion head-on

Tackling diversity and inclusion head-on

MM&M and Publicis Health debut results of their first Diversity Survey, detailing areas where healthcare agencies are progressing with regard to diversity and inclusion. Pharma leaders interviewed by MM&M say there are signs the industry is finally getting it right.

This nonprofit wants brands to pressure their agencies to drop tobacco clients

This nonprofit wants brands to pressure their agencies to drop tobacco clients

The Quit Big Tobacco campaign from Vital Strategies is using HP's agency diversity push as a guide.

Terry Savage: What Cannes should and shouldn't be

Terry Savage: What Cannes should and shouldn't be

"Creativity in 2018 comes from everywhere" Cannes Lions' outgoing chairman says, describing what's new this year and how it differs from his first ever Cannes in 1986.

One-word answers with Publicis Groupe chairman Maurice Lévy

One-word answers with Publicis Groupe chairman Maurice Lévy

The former Publicis Groupe chief executive provides a word of advice (literally) to Sir Martin Sorrell on life "post-CEO", as well as the right time to retire and life with a beard.

Sorrell confirms adland return with 'tech, data and content'-focused S4 Capital

Sorrell confirms adland return with 'tech, data and content'-focused S4 Capital

Sir Martin Sorrell has confirmed details of his return to the front line of advertising only weeks after leaving WPP, with the launch of a new "multinational communication services business".

Sir Martin Sorrell set to reignite career with stock market return

Sir Martin Sorrell set to reignite career with stock market return

The former WPP CEO is thought to be gearing up to acquire a new company which he will turn into a new marketing group.

VIDEO: Here's how Publicis Groupe's AI-powered Marcel will look and work

VIDEO: Here's how Publicis Groupe's AI-powered Marcel will look and work

Publicis Groupe unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.

Accenture Interactive launches programmatic unit in response to 'significant' client demand

Accenture Interactive launches programmatic unit in response to 'significant' client demand

Accenture has taken another big step into the agency space by launching a programmatic media planning and buying unit.

Making headlines: Key moments throughout Martin Sorrell's historic career

Making headlines: Key moments throughout Martin Sorrell's historic career

A divisive figure, Sorrell's rise to the top of the ad industry was never dull. Here, we outline the key moments.

The future of the agency model in a post-Sorrell era

The future of the agency model in a post-Sorrell era

As WPP faces break-up calls in the wake of Sir Martin Sorrell's exit, the agency holding company model is under greater scrutiny than at any time since the 1980s.

Whither the pharma Grand Prix? Questions abound in run-up to Cannes health fest

Whither the pharma Grand Prix? Questions abound in run-up to Cannes health fest

Whether jurors will award a pharma Grand Prix, and whether US pharma will show up, are two open questions in the run-up to Lions Health.

AstraZeneca's Joe Shields to launch Health Accelerators with Think Patients

AstraZeneca's Joe Shields to launch Health Accelerators with Think Patients

Shields will serve as president of the Think Patients subsidiary firm.

17 days that rocked WPP

17 days that rocked WPP

To say that Sir Martin Sorrell's rapid departure from WPP was a seismic event is an understatement. So just what happened in the days leading up to the fall of its CEO?

Welcome to the post-Sorrell era

Welcome to the post-Sorrell era

WPP's interim leadership team insists there will be no wholesale break-up of the group.

WPP chairman Quarta should be ousted over Sorrell report, advisory group tells shareholders

WPP chairman Quarta should be ousted over Sorrell report, advisory group tells shareholders

Roberto Quarta faces a potential shareholder revolt at next month's AGM after advisory group Glass Lewis recommended that shareholders vote against his re-election.

Edelman names Susan Isenberg global health chair

Edelman names Susan Isenberg global health chair

Isenberg replaces Kym White, who left the PR agency in March to join Vertex Pharmaceuticals.

Sorrell: 'I'm going to start again'

Sorrell: 'I'm going to start again'

The former WPP CEO said on Tuesday at Techonomy NYC 18 that he's not planning to retire.

If Sorrell was so influential, why can't adland agree on his legacy?

If Sorrell was so influential, why can't adland agree on his legacy?

For all the talk about "legacy," industry experts are struggling to agree on how Martin Sorrell will be remembered in years to come.

Six weeks until the Cannes Lions: Here's what we know

Six weeks until the Cannes Lions: Here's what we know

Record year for brands, fewer celebrities, lower volume of entries expected and much more.

4 agencies making a difference in their communities and around the world

4 agencies making a difference in their communities and around the world

Four agencies are making a difference by supporting nonprofits, educating and empowering youth, and promoting wellness and sustainability in communities around the world

Mark Read interview: WPP must focus more on clients and less on how we organize ourselves

Mark Read interview: WPP must focus more on clients and less on how we organize ourselves

Mark Read has said WPP needs to focus more on clients and less on how it organizes itself.

WPP begins post-Sorrell era with flat revenues as slowdown eases

WPP begins post-Sorrell era with flat revenues as slowdown eases

Revenue for WPP's health and wellness, brand consulting, and specialist communications unit grew 2% in first quarter of 2018 to $1.47 billion.

Sorrell's pay fell more than 70%, WPP annual report reveals

Sorrell's pay fell more than 70%, WPP annual report reveals

WPP's former chief executive Sir Martin Sorrell was paid a (relatively) measly £13.9m by the company in 2017, its annual report shows.

Cannes Lions announces 2018 Pharma, Health and Wellness juries

Cannes Lions announces 2018 Pharma, Health and Wellness juries

The Lions Health part of the festival will take place on June 18 and 19

Havas 'co-operating with authorities' following Bolloré arrest

Havas 'co-operating with authorities' following Bolloré arrest

Havas has announced it is co-operating with authorities following the shock arrest of Vincent Bolloré.

Vincent Bolloré arrested as part of probe into corruption allegations

Vincent Bolloré arrested as part of probe into corruption allegations

The billionaire recently stepped down as chairman of Vivendi.

Consultancies are 'in the room, but not winning,' says WPP digital leader

Consultancies are 'in the room, but not winning,' says WPP digital leader

But threats to the industry loom as brands take work in-house.

How Adapt Pharma tackled the opioid crisis head on

How Adapt Pharma tackled the opioid crisis head on

The firm's Narcan product is more than just a lifesaving treatment for opioid overdose. It's a brilliant, salient campaign, as well.

Private-equity funds dominate marcomms M&A

Private-equity funds dominate marcomms M&A

Nearly a quarter (22%) of all marcomms M&A deals involved private-equity funds — double the 11% seen in the last two quarters of 2017.

Read and Scott: 'We don't believe break-up of WPP makes sense'

Read and Scott: 'We don't believe break-up of WPP makes sense'

WPP's joint chief operating officers Mark Read and Andrew Scott have said they do not believe a break-up of the ad group makes sense.

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Seifert said feedback from clients has been positive.

Omnicom Health's CEO on agency consolidation and why Japan's healthcare market is a 'bellwether'

Omnicom Health's CEO on agency consolidation and why Japan's healthcare market is a 'bellwether'

The healthcare marketing group made another major acquisition in the country last month.

Omnicom beats estimates in Q1, but sees slight dip in North America

Omnicom beats estimates in Q1, but sees slight dip in North America

Omnicom's healthcare revenue was up 2.7% in Q1

Sorrell on Sorrell: ex-WPP chief in his own words

Sorrell on Sorrell: ex-WPP chief in his own words

Campaign looks back at some of Sir Martin Sorrell's musings, barbs and pearls of wisdom in recent times.

Spectrum brings on biopharma, biotech, creative execs

Spectrum brings on biopharma, biotech, creative execs

The firm hired five senior staff in the past month.

Forensic, focused, cantankerous: nine reflections on Sorrell and his style

Forensic, focused, cantankerous: nine reflections on Sorrell and his style

As Sir Martin clears his desk, PRWeek has collected nine thoughts from the worlds of PR, journalism and agency life on the man, his skills, his temperament, and his future.

Sorrell exit could spell the end for WPP, analysts say

Sorrell exit could spell the end for WPP, analysts say

Martin Sorrell's resignation as chief executive of WPP could lead to a breakup of the company and spark other major changes.

Sorrell departs WPP: how an outsider shaped the global ad industry

Sorrell departs WPP: how an outsider shaped the global ad industry

John Tylee examines how a man who never ran an agency rose to become such a dominant force.

Sorrell quits as WPP chief executive

Sorrell quits as WPP chief executive

Martin Sorrell has stood down as chief executive of WPP, the company has announced.

WPP board to meet as Sorrell probe nears conclusion

WPP board to meet as Sorrell probe nears conclusion

WPP's board of directors is set to meet as it awaits the outcome of an investigation into the personal conduct of CEO Martin Sorrell.

Marian Salzman exits Havas PR for Philip Morris International

Marian Salzman exits Havas PR for Philip Morris International

She is relocating to Switzerland for the role.

Agency M&As up 126% globally, with U.S. leading the way

Agency M&As up 126% globally, with U.S. leading the way

U.S. deals through the end of March increased 366% compared with last year.

Former GSW creative chief Dave Sonderman joins The Shipyard

Former GSW creative chief Dave Sonderman joins The Shipyard

Sonderman had worked at GSW since 2001.

What's the state of diversity in healthcare agencies?

The 2018 MM&M/Publicis Health Diversity Survey is open.

APCO hires Nancy Turett as healthcare executive director

APCO hires Nancy Turett as healthcare executive director

Turett spent 25 years at Edelman before launching her own firm in 2013.

Angela Gillespie named president of W2O WCG

Angela Gillespie named president of W2O WCG

Gillespie will report to W2O president Jennifer Gottlieb.

Arthur Sadoun: 'Nobody is talking about the client of the future'

Arthur Sadoun: 'Nobody is talking about the client of the future'

The industry is being disrupted and marketers are part of the equation.

Sorrell probe findings could land next week

Sorrell probe findings could land next week

WPP's investigation into alleged misconduct by founder and chief executive Sir Martin Sorrell could be concluded by next week, according to reports.

Omnicom Health to acquire Elsevier's Japan pharma comms business

Omnicom Health to acquire Elsevier's Japan pharma comms business

The business unit will be rebranded as EMC K.K.

Brite Media acquires point-of-care company Mesmerize Marketing

Brite Media acquires point-of-care company Mesmerize Marketing

Mesmerize provides static ad materials at the point-of-care, including physician offices and pharmacies.

WPP, Omnicom restructure agency set-ups for Johnson & Johnson

WPP, Omnicom restructure agency set-ups for Johnson & Johnson

Omnicom's Velocity and WPP's Neighborhood are new networks supporting J&J.

Ogilvy CommonHealth names Andrew Schirmer CEO

Ogilvy CommonHealth names Andrew Schirmer CEO

Schirmer previously led McCann Global Health as president for nearly five years.

Rbb Communications forms Healthcare Advisory Council

Rbb Communications forms Healthcare Advisory Council

The council, made up of seasoned pharma execs, will function as consultants to rbb's health clients and health team.

Michael Roth: business change requires financial incentives and holding people accountable

Michael Roth: business change requires financial incentives and holding people accountable

Interpublic Group chairman and chief executive told Advertising Week Europe how he managed to turn an "all white, all male" company into one with 54% female leadership.

Briana Ferrigno promoted to president of McCann Global Health

Briana Ferrigno promoted to president of McCann Global Health

She was one of the firm's original staffers in 2013.

FCB Health launches creative branding agency

FCB Health launches creative branding agency

The NY-based shop is known as BX: Brand Experience Design Group.

Ortho CEO leads massive turnaround

Ortho CEO leads massive turnaround

When Ortho Clinical Diagnostics lived under the roof of Johnson & Johnson, it had the luxury of focusing on its product and service mix — and not a whole lot else.

Guidemark Health appoints Michael Parisi as CEO

Guidemark Health appoints Michael Parisi as CEO

He was previously a managing partner at Ogilvy CommonHealth.