Agency Business briefs

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Ignite Health named Hana Smetkova VP creative director for its Manhattan office. Smetkova joins the firm from CCG Metamedia, and before CCG she spent six years at Harrison & Star.  

Tonic Life Communications opened an office in Hong Kong, its first in Asia. The London-based healthcare PR shop, owned by Huntsworth Health, advertises itself as a “lifesciences to lifestyle” agency.

Schwartz Communications was named PR agency of record by Cerulean Pharma, a Cambridge, MA-based company which specializes in nanopharmaceuticals. The business will be handled out of the agency's Waltham, MA and London offices.

Spectrum announced it had won business from five clients in the first half of 2010: biotechs Alnylam Pharmaceuticals and Zeltia Group; The James Cancer Hospital at Ohio State University; healthcare immunization and wellness provider organization Maxim Health Systems; and rehab tech firm AlterG.

Interpublic said that its recent acquisition, UK shop Delaney Lund Knox Warren, will be known as DLKW Lowe and will serve as the UK hub for Lowe + Partners Worldwide.
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