Agency Business: Latest News

ExL Pharma (Digital Pharma East 2013)

ExL Pharma (Digital Pharma East 2013)

Jayson Mercado, head of digital events at ExL Pharma, chats to MM&M Executive Editor, Marc Iskowitz, about the changing industry landscape and the evolution of digital. [SPONSORED CONTENT]

e-Healthcare Solutions (Digital Pharma East 2013)

e-Healthcare Solutions (Digital Pharma East 2013)

R.J. Lewis, President and CEO of e-Healthcare Solutions, shares his unique views on informed targeting with Marc Iskowitz, MM&M Executive Editor. [SPONSORED CONTENT]

IOMEDIA (Digital Pharma East 2013)

IOMEDIA (Digital Pharma East 2013)

MM&M Executive Editor, Marc Iskowitz, discusses pharma's digital maturation process with Peter Korian, President and Founder of IOMEDIA. [SPONSORED CONTENT]

Healthcare Regional Marketing (Digital Pharma East 2012)

Healthcare Regional Marketing (Digital Pharma East 2012)

Scott Weintraub, CMO and Principal at Healthcare Regional Marketing, chats to MM&M Editor in Chief, James Chase, about the transformation of the healthcare marketing model. [SPONSORED CONTENT]

ExL (Digital Pharma East 2012)

ExL (Digital Pharma East 2012)

MM&M Executive Editor, Marc Iskowitz, catches up with Bryon Main, Principal and Founder of ExL Pharma, to discuss the changing industry landscape and the evolution of digital. [SPONSORED CONTENT]

PSKW (Digital Pharma East 2012)

PSKW (Digital Pharma East 2012)

PSKW leadership duo, Robert Previdi, Founder and CEO, and Chris Dowd, SVP, Market Product Development, share their perspectives on pharma loyalty-marketing programs with MM&M Executive Editor, Marc Iskowitz. [SPONSORED CONTENT]

eHealthcare Solutions (Digital Pharma East 2012)

eHealthcare Solutions (Digital Pharma East 2012)

R.J. Lewis, President and CEO of e-Healthcare Solutions, offers his unique take on digital pharma trends in a conversation with MM&M Editor in Chief, James Chase. [SPONSORED CONTENT]

Agency news: Rosetta; GSW Worldwide

Rosetta takes on a new executive creative director, GSW signs an EVP of innovation and marketing.

Agency News from Centron, Jocoto and Harrison and Star

Centron won the agency of record assignment for Cephalon's AMRIX capsules as well as the medical education agency assignment for a new product being developed by Acorda Therapeutics.

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