Agency

Everyday Health buys rare-disease agency Cambridge BioMarketing

Everyday Health buys rare-disease agency Cambridge BioMarketing

The $38-million deal expands the reach of rare-disease campaigns.

Pharma DTC spending jumps almost 21% in 2014

Pharma DTC spending jumps almost 21% in 2014

Nielsen data shows pharma spent $4.5 billion on DTC ads last year.

Harrison and Star names co-president

Mario Muredda and Mardene Miller will serve as co-presidents at the healthcare marketing agency.

Remembering Warren Ross

Remembering Warren Ross

Warren Ross, the "R" of KPR, passed away a few weeks ago at the age of 88. It isn't easy to sum up a friendship that began more than 50 years ago.

HCB Health acquires Topin & Associates

HCB Health acquires Topin & Associates

Austin-based HCB Health announced Tuesday its acquisition of Chicago indie agency Topin & Associates in an effort to push the borders of its client base.

Haymarket Media acquires digital agency Group DCA

Haymarket Media acquires digital agency Group DCA

Haymarket purchased HCP-engagement specialist Group DCA and will operate the digital agency out of its custom medical communications division.

IPG merges ICC Lowe shops into FCB Health, amid sluggish digital growth

IPG merges ICC Lowe shops into FCB Health, amid sluggish digital growth

Holding company will now focus on two health networks—FCB Health and McCann Health

Rosetta merges with Razorfish Healthware, forms new agency

Rosetta merges with Razorfish Healthware, forms new agency

Publicis Healthcare Communications Group announced Friday that Rosetta's healthcare engagement, creative and media businesses would be merged into Razorfish Healthware, creating Razorfish Health.

W2O Group acquires Los Angeles boutique shop

W2O Group acquires Los Angeles boutique shop

The agency announced it will integrate with ACR2 Communications & Media in a bid to bolster its healthcare content offerings.

PHCG global president leaves for Everyday Health

PHCG global president leaves for Everyday Health

Michael du Toit, founding member of Digitas, has been named president of health and wellness company Everyday Health.

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