Agency

Burcin departs Havas network for Klick Health in senior-staffing push

Burcin departs Havas network for Klick Health in senior-staffing push

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Burcin's charge is to keep momentum going at the indie agency, known for placing ice-cream carts outside of rival agencies and other recruiting tactics.

McCann Torre Lazur names new president

McCann Torre Lazur names new president

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After Bill McEllen's departure, the company promoted Mark Willmann to lead the agency.

Dudnyk promotes Tobias to president after Powers

Dudnyk promotes Tobias to president after Powers

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Plus other industry hires and changes

Five things for pharma marketers to know: Wednesday, January 27, 2016

Five things for pharma marketers to know: Wednesday, January 27, 2016

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The FDA plans to release new guidance on advertising in 2016; Trump supports Medicare price negotiations; Novartis CEO: golden days of drug pricing are over

Johnson & Johnson Baby appoints AKQA as China AOR

Johnson & Johnson Baby appoints AKQA as China AOR

Following November pitch, WPP agency will handle digital strategy, creative and social in region.

Your PharmaScope 2016

Your PharmaScope 2016

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If we don't clean up our act and do something about predatory pricing scandals, we'll wind up with Washington bureaucrats telling us what we can charge for our products.

At Work With: Fingerpaint's Joe Acee

At Work With: Fingerpaint's Joe Acee

"A global launch of a type-2 diabetes drug. It was a four-year trail of cheers and tears."

Weber Shandwick reorganizes its healthcare practice

Weber Shandwick reorganizes its healthcare practice

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The agency named a new chief strategist and creative director along with new leads for its Minnesota, Chicago and New York healthcare practices.

A Company's Culture Begins on Day One

A Company's Culture Begins on Day One

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If we were going to be one of a kind, we needed a staff that understood and had lived through what our clients were facing.

McCann HumanCare names Mazzola as EVP, group creative director

McCann HumanCare names Mazzola as EVP, group creative director

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Mazzola says healthcare advertising is having a watershed moment.

4A's announces plans to defend DTC

4A's announces plans to defend DTC

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The American Association of Advertising Agencies said stopping calls for a ban on DTC is a top agenda item for the trade group in 2016.

Precision for Medicine receives $75 million investment

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Private equity firm TPG Growth invested in the healthcare services company, which plans to use the funds to expand its capabilities and reach.

Our most read agency stories of 2015

Our most read agency stories of 2015

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Mergers, acquisitions and reorganizations among pharma agencies piqued your interest in 2015.

Five things for pharma marketers to know: Thursday, December 3, 2015

Five things for pharma marketers to know: Thursday, December 3, 2015

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Healthcare spending rose in 2014; Publicis reorganizes its agency network; proposed New Jersey bill would punish drugmakers that move abroad

Havas Health mourns colleague killed in Paris attacks

Havas Health mourns colleague killed in Paris attacks

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The agency launched a giving campaign to celebrate the life of Christophe Foultier.

Havas, Publicis employees among the victims in Paris attacks

Havas, Publicis employees among the victims in Paris attacks

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Six employees from the Paris-based agency networks lost their lives in the attacks on Friday.

Havas adds med-ed shop

Havas adds med-ed shop

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Havas Health acquired Lexington, Kentucky-based agency Symbiotix.

Precision for Value buys healthcare economics firm

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It marks the agency's second acquisition in seven months.

Guidemark Health hires chief strategy officer

Guidemark Health hires chief strategy officer

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The independent agency hired ICC Lowe executive Martin Mannion.

Havas Health launches consultancy

Havas Health launches consultancy

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The agency network said its new organization will help drugmakers execute and develop commercial strategies.

Guidemark Health hires GSW's Zambrotta as president

Guidemark Health hires GSW's Zambrotta as president

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The GSW Worldwide veteran will take on the new role at the midsized agency.

Bristol-Myers Squibb extends relationship with ZS

Bristol-Myers Squibb extends relationship with ZS

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The firm is the primary vendor for the drugmaker's global commercial analytics.

Five things for pharma marketers to know: Tuesday, September 15, 2015

Five things for pharma marketers to know: Tuesday, September 15, 2015

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GSK awards its global media buying business; one-third of patients dropped out of Xenoport psoriasis trial; an experimental drug for liver disease fails to meet primary endpoints

CHC and CCC partner to offer regulatory education to agencies

CHC and CCC partner to offer regulatory education to agencies

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The compliance "university" aims to help healthcare agencies and publishers stay up to date on the latest regulatory changes.

Diabetes device firm Intarcia taps former ICC Lowe CEO Viviano as marketing lead

Diabetes device firm Intarcia taps former ICC Lowe CEO Viviano as marketing lead

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Longtime ICC leader Viviano moves to the client side to help the start-up build its marketing team and become a commercial contender.

Publicis hangs out healthcare shingle in Singapore

Publicis hangs out healthcare shingle in Singapore

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Publicis Healthcare Singapore will launch in September.

MMC hires first CMO

The integrated agency's pharmaceutical business now brings in half its billings.

HRM merges with Spirit Health Group to form Relevate

The agency and community program provider will form a new healthcare marketing company, Relevate Health Group.

Top 100 Agencies 2015: Wunderman Health

Top 100 Agencies 2015: Wunderman Health

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Digital accounts for more than happiness

Top 100 Agencies 2015: W2O Group

Top 100 Agencies 2015: W2O Group

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An agency with a "no walls" philosophy

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