The compliance "university" aims to help healthcare agencies and publishers stay up to date on the latest regulatory changes.
Longtime ICC leader Viviano moves to the client side to help the start-up build its marketing team and become a commercial contender.
Publicis Healthcare Singapore will launch in September.
The integrated agency's pharmaceutical business now brings in half its billings.
The agency and community program provider will form a new healthcare marketing company, Relevate Health Group.
Digital accounts for more than happiness
An agency with a "no walls" philosophy
Motivation, ability and trigger
Keeping up with the times while integrating into a new family
A veteran Chicago shop has a new parent
Offering clients solutions they didn't even know they needed yet
A smaller agency thinks and acts big
Aligning across healthcare's continuum
A surge follows an acquisition
Independence has its rewards
A new move promotes new energy
Networks and agencies, ranked by 2014 US revenue
An agency with degrees of certainty
Daredevil depth-defying devotion
Real transformation in action
Making a specialty of specialty work
Searching for transformational change
Transparency: right for clients and staff
A rebranded leadership team leads a rebranded agency
Keeping steady amid storms
Realignment leads to rebranding and success (plus flexibility and growth)
An agency running on all cylinders
A young agency transcends its "conflict shop" lineage
Thinking of oncology as an entire platform
Bolstering an agency from within to meet consumers' needs
Specialty medicines continue to be a hot category, one in which spending has surged behind products that treat medicine's most complex diseases. This eBook lays out the needs and hurdles along the specialty drug pathway, explaining how stakeholders are working to get meds into patients' hands and ease their experience. Click here to download.