AgencyBiz

CDM Group elevates Prince to president

CDM Group elevates Prince to president

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CDM, the Omnicom network of healthcare agencies, named Josh Prince, previously the group's chief creative officer, to president. He replaces Carol DiSanto.

Apollo taps W2O as LAP-BAND AOR

Apollo EndoSurgery has tapped W2O Group as its agency of record for its LAP-BAND weight reduction system.

Draftfcb Healthcare rebrands to FCB Health, acquires UK shop

Draftfcb Healthcare rebrands to FCB Health, acquires UK shop

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Draftfcb Healthcare has rebranded to FCB Health, and has also acquired UK healthcare agency Halesway, effective immediately, the agency announced today

Indie ad agency forms new network

Indie ad agency forms new network

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Chicago-based shop GA Communication Group says it's striving for the middle ground in an increasingly polarized agency landscape.

Agencies step up recruiting to capitalize on unrest

Agencies step up recruiting to capitalize on unrest

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Last year's merger of two big ad networks prompted indie shops to step up recruiting, and get creative. Blanketed media buys, organ-themed T-shirts and ice cream giveaways are among tactics.

McCann Health names new Americas lead

The previous EVP of Asia Pacific ops has been appointed president of McCann Health Americas.

McCann vet Piasecki in dual role at inVentiv

McCann vet Piasecki in dual role at inVentiv

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The 20-year McCann veteran, who most recently headed McCann Health North America, has left the network for a dual role at inVentiv Health.

Geider takes reins at ICC Lowe Pace

Geider takes reins at ICC Lowe Pace

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Gregg Geider, who headed up high-profile accounts at Omnicom's Harrison & Star, has joined IPG's ICC Lowe Pace as managing director.

LehmanMillet formalizes strategy dept.

LehmanMillet formalizes strategy dept.

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The Boston-based agency hopes the new department will allow teams a broader perspective.

Turning agencies' blues into children's cheer

Turning agencies' blues into children's cheer

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AbelsonTaylor delivered a perfect pitch of a different kind last night when the agency's in-house ensemble, Hard to Swallow, won Pharmapalooza 6, the industry's annual battle of the bands contest.

Agencies ready to rock for charity

Agencies ready to rock for charity

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Pharmapalooza, the industry's annual "battle of the bands" charity contest, returns to New York's B.B. King Blues Club & Grill on Wednesday, November 6th.

Is the current agency model a joke?

Is the current agency model a joke?

Why agencies must get out of the strategy business.

Intouch creates HCP content division

Intouch creates HCP content division

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Growing client demand encouraged the agency to make its HCP content capabilities official.

Agency Business briefs: October 2013

Agency Business briefs: October 2013

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News on Intouch Solutions, Cambridge BioMarketing, MedEvoke and Eveo

Mc|K Healthcare and Neupro go their separate ways

Mc|K Healthcare and Neupro go their separate ways

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Mc|K Healthcare said it resigned its largest account, UCB's Neupro patch, as the agency shifts its creative vision

Women take helm at LehmanMillet

Women take helm at LehmanMillet

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Carolyn Morgan who has led LehmanMillet's West Coast office, was promoted to president and Deborah Lotterman to chief creative officer

Exclusive: Female duo takes agency helm ahead of Lehman's exit

Exclusive: Female duo takes agency helm ahead of Lehman's exit

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Bruce Lehman, one of the longest-serving CEOs in the medical agency world, will retire at year's end, agency officials confirmed, spurring new leadership at the firm he co-founded in 1978, LehmanMillet.

Mc|K resigns UCB Parkinson's patch as part of creative reboot

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Mc|K Healthcare, in the midst of overhauling its creative vision, said it resigned its largest account, UCB's $176-million Neupro Parkinson's patch.

inVentiv network ups international footprint

inVentiv network ups international footprint

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InVentiv Health Communications (iMC) expanded its brainpower's reach to include New York and Tokyo, adding to existing locations in Dallas, Philadelphia, London, Paris, Munich and Shanghai.

Weber Shandwick brings on veteran PR hand Smirnoff

Weber Shandwick brings on veteran PR hand Smirnoff

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PR Firm Weber Shandwick announced that Susan Smirnoff will join its health practice as EVP/senior counselor

Agency Business briefs: September 2013

Agency Business briefs: September 2013

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News on Giant Creative/Strategy, Tonic Life Communications, Coyne Public Relations and Spectrum Science

Smirnoff switches over to Weber's health practice

Smirnoff switches over to Weber's health practice

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Weber Shandwick hired Susan Smirnoff away from the healthcare practice of Ruder Finn, where she had spent more than three decades.

Merck buys controlling stake in Physicians Interactive

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The drug maker, through its venture fund, took a controlling interest in the digital physician marketing firm.

Cadient builds "From Philly to Boston with Love" campaign

Cadient builds "From Philly to Boston with Love" campaign

Cadient effort supports The One Fund Boston's efforts to help those affected by the Boston Marathon bombing

Fingerpaint buys production shop

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Fingerpaint Marketing has acquired the audio and video production shop Cotton Hill

Agency Business briefs: August 2013

Agency Business briefs: August 2013

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News on Rosetta, Discovery USA, LehmanMillet and McCann Health

Piasecki takes on US regional role

Piasecki takes on US regional role

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Marci Piasecki was promoted to regional director, North America, overseeing all five US professional agencies in McCann Health

Publicis Omnicom merger puts healthcare clients under one roof

Publicis Omnicom merger puts healthcare clients under one roof

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Over the weekend, Publicis Omnicom vaulted past WPP to become the world's biggest ad holding company. The task now falls on its co-CEOs to sort out any conflicts and prevent defections.

Pharma digerati launch advisory firm

Pharma digerati launch advisory firm

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The duo whose nonprofit served as neutral ground for getting FDA and industry talking about digital marketing is starting a for-profit research and advisory firm.

PHCG plans a return to growth: CEO

PHCG plans a return to growth: CEO

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Publicis Healthcare Communications Group (PHCG) is hoping to return to growth after a tame 2012, its CEO said.

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