Anthony Vecchione

Most Recent Articles by Anthony Vecchione

Cegedim launches Mobile Intelligence CRM application

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Cegedim Dendrite released its flagship Customer Relationship Management (CRM) suite, Mobile Intelligence, for BlackBerry smartphone users.

Sales Force Report: The Online Rep

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How Millennium: The Takeda Oncology Company, Pfizer and others are turning to the web to better train sales reps and get more "face" time with physicians.

Physician smartphone usage on the rise

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Smartphones will soon be as ubiquitous as stethoscopes among physicians, according the results of a new report by Manhattan Research.

Digital continues to have impact on pharma says study

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According to data from a white paper by Manhattan Research, the average physician spends a full work day [about eight hours] each week using the internet for professional reasons, a significant jump from only 2 1/2 hours in 2002.

Roska inks NPP deal with Cephalon

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Roska Healthcare has developed a non-personal promotion (NPP) strategy for Cephalon's skeletal muscle relaxant, Amrix.

More Articles by Anthony Vecchione

Opinion

How to Shatter the Glass Ceiling

How Pharma Can Benefit from the Transformation of Pharmacy

Who Needs a Gold Watch, Anyway?

Newsletters

Live at MM&M Transforming Healthcare

Pharma faces its 'oh, shit' moment

In his keynote address at the MM&M Transforming Healthcare conference, Dr. Gautam Gulati says the industry is being outpaced by its innovation.

Merck, Takeda execs: Is AI the new bad app?

One executive referred to AI as a "black box" and as the "Tower of Babel."

Value-based care requires innovators to challenge the status quo

Execs stressed the importance of collaboration, consumer-mindedness.

Admetsys wins the 2017 MM&M Startup Showdown

The artificial pancreas can provide value to the health system.

Top 40 Healthcare Transformers

MM&M honors 40 upstarts and veteran innovation gurus.

Top 10 Innovation Catalysts

For the first time MM&M honors a group of 10 agency execs.