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Quadrant HealthCom names new editor-in-chief
May 01, 2008
Quadrant HealthCom named Charles Neveroff, MD, PhD, editor-in-chief of NeuroPsychiatry Reviews.
Medical Care study found drug sampling leads to greater spending
May 01, 2008
A Medical Care study found that drug sampling does lead to greater consumer spending on drugs.
Cossette NY hires Bhoopathy as account supervisor
May 01, 2008
Cossette New York has hired Anupama Bhoopathy as account supervisor.
The Amacore Group acquires US Health Benefits Group
May 01, 2008
The Amacore Group, a health and medical insurance company, has acquired US Health Benefits Group, Inc.
Direct Response Media names DiMatteo group account director
May 01, 2008
Direct Response Media, a direct response TV management company, has named David DiMatteo group account director.
Hébert: It's time to stop pharma-driven 'free lunch' approach
May 01, 2008
The Canadian Medical Association Journal ran an editorial excoriating industry-funded education, which editor-in-chief Dr. Paul Hébert said "embellishes the positive elements of studies and downplays the adverse effects."
Best Practices study touts opportunity for maximizing resources
May 01, 2008
A study by Best Practices LLC touts "significant opportunity for maximizing resources through centralization and innovative use of e-CME."
Gullapalli and Associates names new SVP, educational strategy
May 01, 2008
Gullapalli and Associates named David Clausen SVP, educational strategy.
NC-CME is beta-testing new exam before CME Congress
May 01, 2008
The National Commission for Certification of CME Professionals (or NC-CME) is beta-testing its new exam later this month in San Francisco, before the CBI Biopharmaceutical Grants Conference, and in Vancouver, before the CME Congress.
Survey predicts shift in spending away from DTC
May 01, 2008
DTC spend is slowing, and consumer drug marketers project a shift in spending toward events, rebates/coupons and product placement this year, according to a survey by Cegedim Dendrite.
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