An organ-donation campaign with a Brazilian football tie-in, and a UK managed-access company's series of documentary films, took top honors.
The Healthcare Businesswomen's Association has named Bridgette Heller Woman of the Year.
Medscape founder Peter Frishauf, advertising metrics pioneer David Labson and Dorothy Philips, Ph.D., who blazed a trail for women in medical advertising, are MAHF's newest inductees.
Sudler exec snags a lifetime Clio award, Merck leaves ALEC, and WebMD launches a pain app.
The Medical Advertising Hall of Fame announced its 2012 inductees: Medical Economics' Charles Daly, Sudler & Hennessey creative great Ernest Smith and LLNS co-founder Al Nickel.
Campaigns for a health insurer and a device company took top honors at the seventh annual MM&M Awards.
In what could be seen as a positive sign of the times, the Association of Medical Media (AMM) announced the finalists for its 2010 Doctors' Choice Awards, which recognizes the best pharmaceutical journal ads, as chosen by physicians. The AMM established the awards in 2003, but did not give the awards last year, due to budgetary concerns.
The Association of Medical Media (AMM) named Joe Dennehy of the Cleveland Clinic and Megan Boorjian of Quadrant as its 18th annual Nexus Representatives of the Year, an accolade given to outstanding sales professionals in the field of medical publishing.
Novartis is Medical Marketing & Media's Company of the Year, based on its bountiful pipeline, well-diversified business and a spate of recent approvals.
If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions.
Advanstar's Debby Savage and Pharmaceutical Media Inc.'s Gina Bennicasa won the Association of Medical Media's 17th annual Nexus Representatives of the Year Awards, honoring outstanding sales professionals in medical publishing.
The Healthcare Businesswomen's Association named J&J Surgical Care chair Alex Gorsky as its 2009 Honorable Mentor in recognition of his efforts to advance women executives at the company.
The Healthcare Businesswomen's Association named Millennium chief Dr. Deborah Dunsire as its 2009 Woman of the Year.
The Medical Advertising Hall of Fame announced its 2009 inductees: LM&P founder Ron Pantello, Dorland's Harry Sweeney and Interbrand Wood Healthcare's David Wood.
Education and innovation were they keys to this year's MM&M Awards in the consumer marketing and advertising categories as the judges rewarded brains over mere branding.
Dusa's ClindaReach professional ads, created by Topin & Associates, snagged three awards at the AMM's Doctors' Choice Awards luncheon.
The Association of Medical Media (AMM) will honor the top journal ads in 13 categories at its annual Doctors' Choice awards luncheon, September 24, at The Palace Hotel in New York City.
The judges' scores are in for the MM&M Awards 2008 submissions and the shortlist of finalists in each category will be revealed simultaneously in News Brief and at mmm-online.com next Tuesday, July 22.
Don't miss the opportunity to be part of the MM&M Awards 2008. There's just one day left to submit your entries.
With the deadline for entries to the MM&M Awards 2008 just over a week away, an independent panel of 50 top industry leaders, thinkers and creatives is preparing to review and score your submissions.
Shire's SVP, leadership development, Charlotte Sibley, has been named as the Healthcare Businesswomen's Association's (HBA) 2008 "Woman of the Year" (WOTY).
The Medical Advertising Hall of Fame (MAHF) will induct Robert Baldini, John Corcoran and Richard Cliggott at a special celebration dinner on February 12 at the Pierre Hotel in New York City. The MAHF will also honor Audrey Girard with a lifetime achievement award and M. James Dougherty with a service to industry award.
Takeda's Rozerem took top honors in a UK consumer advocacy group's International Bad Product Awards.
The Medical Advertising Hall of Fame (MAHF) named Robert Baldini, John Corcoran and Richard Cliggott as its 2008 inductees.
It's official: the MM&M Awards 2007 presentation event will be the biggest and best ever.
The MMM Awards program keeps getting bigger and better. In July, 47 top healthcare marketing and media executives spent an entire day reviewing and scoring a record number of entries— more than 700. As a result of their insights and efforts, we present the Awards finalists for 2007
The results are in and the cut has been made. Here is the list of finalists for the MMM Awards 2007.
The Medical Advertising Hall of Fame (MAHF) is seeking nominations for its 2008 class as it looks to a newer generation of industry contributors as potential honorees.
The Association of Medical Publications named Maureen Reichert of the Journal of the American Medical Association and Diane Carpenteri of Cliggott’s AIDS Reader and Infectious Medicine as the winners of the 2007 Nexus Awards.
What does going "beyond the pill" actually mean? At MM&M's recent inaugural spring conference, audience members heard from real-world companies that are managing the organizational, technological, and promotional challenges inherent in this transition, such as partnering with health neophytes, harnessing technologies that allow deeper engagement with patients, and adopting a new commercial mindset to serve, not sell. Download here.
A wave of more effective anti-cancer drugs has set the oncology world on fire with enthusiasm. While many hail this as a new era, an equally vocal faction questions the money spent for the value gained. This medical and commercial trend report for marketers of anti-cancer modalities touches on many of the latest shifts that have expedited product launches and otherwise impacted promotion and reimbursement of these drugs. Click here.