Most CME payments can go unreported: CMS

Most CME payments can go unreported: CMS

CMS redefined the Sunshine CME exemption, still allowing most payments to go unreported.

Eisai creates contest to educate kids about epilepsy

The new initiative will look to recruit a teenager with epilepsy to appear in the next iteration of its educational comic book series.

Cutting Through The Fog: How Clear Communication Can Save Lives

Cutting Through The Fog: How Clear Communication Can Save Lives

Using the same methods they use to stimulate demand for a brand, agencies can educate communities and ultimately transform how countries approach healthcare, urges H.E. Toyin Saraki.

PAs, NPs eager for pharma-backed patient resources: study

PAs, NPs eager for pharma-backed patient resources: study

Recent research suggests nurse practitioners and physicians assistants have a growing appetite for digital patient resources from industry.

Pharma's role in cost control

Pharma's role in cost control

It may be time to adopt a model in which we help deliver healthcare

ACCME tables logo ban again

ACCME tables logo ban again

After a wave of feedback, the accreditor has deferred a ban on use of corporate logos in disclosures of commercial support.

Study finds heart health knowledge lacking

The Cleveland Clinic finds that 75% of Americans don't worry about dying of heart disease, even though it's the country's leading killer.

Medicate responsibly, urges maker of Tylenol

Medicate responsibly, urges maker of Tylenol

J&J's campaign picks up where the FDA left off when it alerted physicians to concerns about prescribing acetaminophen-containing drugs but deferred action relative to OTC products.

ACCME closer to revising criteria

The accreditor wants comments on its new accreditation plan, but a new commendation proposal is yet to come.

Proposed guidelines kick industry off campus

Proposed guidelines kick industry off campus

Pew Charitable Trust's proposed conflict of interest guidelines could mean even less face time for sales reps and less industry money for CME programs.

Lippincott deepens CE, research connection

Lippincott deepens CE, research connection

The publisher says the latest release enriches the CE experience through direct links to Nursing Advisor content.

OPDP expands "Bad Ad" with CME

OPDP expands "Bad Ad" with CME

The agency made good on a pledge to expand Bad Ad with a web-based CME course and case studies representing common problems.

Rebound seen in HCP meeting turnout: report

Rebound seen in HCP meeting turnout: report

Attendance by physicians crept up in 2012, said the trade group HCEA, but overall turnout was flat, likely because exhibitors brought less personnel along to meetings.

CME compliance trends up among some outfits

Some providers of CME are getting better at complying with accreditation criteria, data show, yet many are still struggling to meet a stricter set of requirements.

Dendreon lowers expectations, touts DTC effort

The company narrowed its second quarter loss, but said its national TV campaign is driving an uptick in consumer interest.

CME income rises, despite steep pharma cuts

Pharma's med-ed cut was its fifth in a row. But other income surged, filling the void as the funding picture for CME continued to even out.

Industry pushing for further clarity on Sunshine Act

Industry pushing for further clarity on Sunshine Act

With a clear buffet exemption in-hand, the agency's position with respect to CME meals seems pretty clear. Industry is pushing for more clarity around the treatment of accrediting bodies.

Study says CME leads to million-dollar savings

The estimated cost savings for only 10% of participants changing their practice is somewhere in the million-dollar range, according to a study.

Medscape looks to fill docs' diabetes-testing gap

A CME activity was associated with increased testing that could head off neuropathy in patients with type 2 diabetes.

BI, Lilly go simple in new SGLT med-ed effort

BI, Lilly go simple in new SGLT med-ed effort

Boehringer Ingelheim and Eli Lilly rolled out a pre-launch SGLT campaign that breaks ranks with branding for J&J's SGLT2 inhibitor Invokana.

Navidea deploying MSLs in launch of new diagnostic agent

Navidea deploying MSLs in launch of new diagnostic agent

Medical science liaisons will educate nuclear-medicine clinicians as part of the launch of a new Navidea diagnostic agent for use in breast and skin cancer.

It's Consumer's Choices as Guidelines Change

It's Consumer's Choices as Guidelines Change

Welcome to the ambivalent world of healthcare, where confusion reigns as shifts in science and guidelines seemingly raise more questions than they answer.

Sunshine spawns fresh questions for med ed

New transparency rules set to lay bare financial ties between physicians and pharma will be a mixed bag for medical education, providers say.

Providers lack proper resources for health education: study

Providers lack proper resources for health education: study

Lack of access to patient-education materials in appropriate languages remains providers' biggest obstacle to serving culturally diverse patient populations, researchers found.

CMS releases "Sunshine" final rule: federal preemption, August start date

CMS releases "Sunshine" final rule: federal preemption, August start date

CMS issued its long-delayed final rule for collecting data on industry payments to physicians, ordering data collection to begin in August and asserting that the federal law preempts state laws.

M3 Group extends reach in Iberian and Latin American markets with partnership

M3 Group extends reach in Iberian and Latin American markets with partnership

MDLinx owner M3 Group is partnering with Argentine online CME firm Medcenter on a content-sharing deal that will expand its in-language reach to Spain, Portugal and Latin America.

Use social networks to fight childhood obesity, says AHA

The American Heart Association is trying to get us thinking about using social networks—in both the old-school, interpersonal connections sense as well as the newer electronic one—to tackle childhood obesity.

DePuy coaches joint pain sufferers not to delay surgery

DePuy coaches joint pain sufferers not to delay surgery

A new campaign from J&J's DePuy Orthopedics, aimed at raising awareness of joint replacement, features Baby Boomers' letters to their younger selves.

Pri-Med in deal to buy EHR firm

The med-ed company is buying Amazing Charts, a tie-up the firms say will enable them to deliver customized education to physicians and then assess the patient-level impact.

Sanofi snags Elizabeth Perkins for Lantus campaign

Sanofi snags Elizabeth Perkins for Lantus campaign

Sanofi has recruited actress Elizabeth Perkins, who has type 1 diabetes, to serve as the face of its Diabetes Co-Stars awareness campaign.

JAMA taps NEJM's Easley as publisher

JAMA taps NEJM's Easley as publisher

The American Medical Association has wooed New England Journal of Medicine publisher Tom Easley to Chicago, where he will preside over the society's publications, soon to be rolled up into the JAMA brand.

Most docs don't know about FDA's opioid safety plan: survey

Only 35% of physicians are aware of the FDA's class-wide safety plan for certain opioids, a survey showed, suggesting an awareness challenge as the plan gets under way.

Sunshine Act could scare docs away from commercially-supported CME

Sunshine Act could scare docs away from commercially-supported CME

Physicians are reconsidering their participation in industry-sponsored CME, fearful that their inclusion in Sunshine Act databases as having received payments from companies will tarnish their reputations and fuel perceptions of conflicts of interest, a survey has found.

Big Pharma pilots single-page drug info sheet

Three drugmakers teamed up with Catalina Health to design prescription-information sheets patients will actually read and understand.

Genzyme-backed program to chronicle lives of patients with MS

Genzyme-backed program to chronicle lives of patients with MS

Five patients will document their challenges and triumphs online in this project developed by the National MS Society and Sanofi's Genzyme unit.

In health education, providers prefer paper: study

Many health education materials delivered by HCPs end up being viewed as print-outs, one study suggests.

Video education effort aims at patients, doctors

A new video-based educational series will aim to tailor content to both patients and physicians, the firms behind the effort say.

Pharma slashed CME funding again last year: report

The drug industry dialed back its continuing medical education (CME) grant-giving in 2011, continuing a negative trend of the last few years.

People news: ACEHP and Preventice

The Alliance for Continuing Education in the Health Professions (ACEHP) named a new executive director, and mobile health app firm Preventice hired a director of global business development.

FDA opioid plan directs funding for CME

The FDA's opioid REMS safety plan is challenged on two fronts: getting CME providers to offer courses and getting doctors to attend them. Can the agency's scheme educate enough physicians to curb an epidemic?

Company news: Pfizer; Celebrity-awareness-palooza

A series of emails published by the New York Times Monday is bringing renewed attention to the Cox-2 inhibitor category.

Coach vs. cancer in BMS-backed awareness effort

Coach vs. cancer in BMS-backed awareness effort

Former Steelers coach Bill Cowher is fronting a Bristol-Myers Squibb-backed Melanoma Exposed awareness campaign.

Pre-op videos may ease recovery for cancer patients: study

Pre-op videos may ease recovery for cancer patients: study

What-to-expect videos were associated with lower rates of pain and increased surgery satisfaction, according to a study that focused on cancer patients.

2Million2Many campaign flags bone fracture, osteoporosis link

2Million2Many campaign flags bone fracture, osteoporosis link

The National Bone Health Alliance and inVentiv shop GSW Worldwide are launching 2Million2Many, a national education campaign designed to raise awareness of the connection between osteoporosis and broken bones.

With online doctor quiz, edugaming dons lab coat

With online doctor quiz, edugaming dons lab coat

Could an online quiz be the future of continuing medical education? In a twist on the "edu-gaming" phenomenon, Cleveland Clinic and physician site MDLinx aim to answer that question with The Smartest Doc, a daily one-minute quiz that aims to keep doctors up to date on the medical literature by appealing to their competitive spirit.

Success seen in fighting CME bias

Progress in keeping commercial bias from industry-based certified CME is at hand, say those who produce and fund it.

New president has 'big tent' vision for CME association

Damon Marquis wants to make one thing clear: CME is not the only important form of medical education.

Video reflects struggle to keep bias out of CME

Video reflects struggle to keep bias out of CME

Those who produce and fund certified medical education acknowledge that conflict of interest is one issue that seems to constantly crop up. But while conflict is inevitable, bias doesn't have to be, they insist in a new video.

Genentech education campaign urges flu sufferers to mind their manners

Genentech education campaign urges flu sufferers to mind their manners

Genentech is sponsoring a flu education campaign featuring hereditary etiquette expert Anna Post offering advice to the flu-stricken on keeping the bug to themselves.

Healthline lands Drugs.com ad sales deal

Healthline lands Drugs.com ad sales deal

Healthline Networks has secured a deal with Drugs.com giving it exclusive rights to sell consumer ads on the site, which boasts 8.8 million unique visitors per month.

Idol star caps Janssen's UGC IBD awareness contest

Idol star caps Janssen's UGC IBD awareness contest

Janssen Biotech wrapped up its IBD Icons campaign on Sunday with an American Idol star crowning the winners of the user-generated content contest at a benefit for the Crohn's & Colitis Foundation of America (CCFA).

Pfizer to hand some med-ed grant decisions to external advisors

Pfizer is changing the way it funds medical education to make smarter use of a shrinking pool of funds and to enhance the impact of activities it supports.

Pri-Med sold; John Mooney returns as CEO

Pri-Med founder John Mooney and his former management team have returned to the firm, which is under new ownership following M|C Holding's sale of Pri-Med's US assets to Canadian event and media producer Diversified Business Communications.

Sanofi education campaign aims to combat kid vax fears

Sanofi education campaign aims to combat kid vax fears

Sanofi Pasteur launched an education campaign aimed at blunting increasing skepticism of childhood vaccinations.

No 'pent-up demand' for cancer med Jakafi, Incyte says

The launch of new cancer pill Jakafi will require extensive education, said Incyte Pharmaceuticals, owing partly to low awareness levels among doctors.

Jim Belushi sings the RCG blues for Savient

Jim Belushi sings the RCG blues for Savient

Krystexxa maker Savient has recruited Jim Belushi for an awareness-raising campaign dubbed "Check Out Your Gout."

Despite HPV vax ad bonanza, low awareness and slacker docs dog uptake

A little over half of US girls ages 13 to 17 have not gotten even one dose of the HPV vaccine, and among the main reasons are poor awareness and the failure of doctors to recommend vaccination, a study shows.

McCann makes play for public education space with new shop

McCann makes play for public education space with new shop

McCann Healthcare Worldwide launched McCann Global Health, a new consumer comms shop that will make a play for the public health education space, doing large scale disease education in the US and globally.

Friends and family top health influencers, says survey

Underscoring the importance of social media in public health, patients say friends and family are as responsible for their health as are medical professionals, according to Edelman's 2011 Health Barometer study.

Stanford research center could elevate CME

It probably won't have the same ability to tap industry for support, but a new med-ed center at Stanford has some other interesting parallels with the school's CME program.

Merck signs sports talker Golic for low blood sugar awareness effort

Defensive tackle-turned-sports radio talker Mike Golic has signed on to Merck and the American College of Endocrinology's Blood Sugar Basics program, which emphasizes the import of blood sugar control for people with type 2 diabetes.

No CME-pocalypse, data show

No CME-pocalypse, data show

Doctors are still getting their CME, but mostly the non-commercially supported kind.

Steep drop seen in providers of community-based CME

Steep drop seen in providers of community-based CME

State-accredited CME providers continue to decrease, with 68 dropping out as of last year, but so far the trend has not posed a threat to physician education, one official says.

Novo Nordisk adds e-books to patient support program

Novo Nordisk adds e-books to patient support program

Novo Nordisk is getting in on the boom in electronic publishing with a series of e-books available through its Cornerstones4Care patient support program.

Company news: Lighthouse Learning and Shire

The ACCME awarded provisional two-year accreditation to Lighthouse Learning, the educational content provider which develops and sells CME curricula without accepting commercial funding.

WebMD tackles childhood obesity with new websites

WebMD tackles childhood obesity with new websites

WebMD is expanding its wellness and prevention offering with several children's fitness sites aimed at besting childhood obesity.

ACCME punts on proposed logo ban

Corporate logos may still appear in CME commercial support disclosures, ACCME said, after a majority of respondents expressed disapproval of its proposal to ban them.

Doctors chip in more for CME, drugmakers less: report

Doctors chip in more for CME, drugmakers less: report

The drug industry's backing of certified CME fell for a third straight year, as registration fees and other income surged, just-released data from ACCME show.

Recent Pfizer CME grants take non-clinical approach

In a sign of industry's ongoing desire to broaden its CME funding outlook, a couple of recently supported educational programs by Pfizer aim to foster practice-based improvement as they seek to advance the science of CME.

Kardashian to be America's Next Top Psoriasis Celebrity Spokeswoman?

Kim Kardashian revealed she has psoriasis on Sunday, when her diagnosis with the disease featured in an episode of her show, "Keeping Up With The Kardashians."

Network TV show in the works for Everyday Health

Everyday Health is planting its flag in network television with an ABC show that is being produced by "The Biggest Loser" creator Mark Koops.

CME exerts highest influence on docs' intent to Rx: survey

A new survey shows certified CME bested dinner meetings, mailings and even sales rep visits in one promotional measure.

Takeda hits the race track with gout awareness effort

Takeda hits the race track with gout awareness effort

Uloric-maker Takeda and Men's Health Network recruited a pair of racing world rivals to hype a gout awareness campaign, dubbed "Gout Pit Stop."

On fifth try, AMA ethics proposal becomes CME policy

On fifth try, AMA ethics proposal becomes CME policy

A new report passed by AMA delegates draws ethical boundaries around the use of industry funding for medical education, stopping well short of the all-out ban seen in some previous versions.

Company news: ViroPharma and DIME

Specialty drug company ViroPharma teamed with several medical societies on the launch of a program designed to unite specialists treating patients with the orphan condition hereditary angioedema (HAE).

Allman to headline Merck's Tune In to Hep C awareness effort

Merck is launching a chronic hepatitis C awareness campaign featuring rocker and hepatitis C sufferer Gregg Allman, whose Allman Brothers Band will headline a benefit concert on World Hepatitis Day on July 27, in New York.

Lilly refreshes patient ed portal, launching YouTube channel

Lilly refreshes patient ed portal, launching YouTube channel

Eli Lilly & Co. refreshed its Lilly for Better Health program with a multichannel platform and a YouTube channel.

Company news: Wolters Kluwer Health & Pharma Solutions, Decision Resources and QuantiaMD

Market research firms Wolters Kluwer Health & Pharma Solutions and Decision Resources announced an agreement designed to make it easier for mutual customers to access managed markets data.

Roche-sponsored blog pushes HPV test in UK

Roche-sponsored blog pushes HPV test in UK

Roche, which is launching an HPV test, is sponsoring a blog by a UK healthcare reporter chronicling the process of getting a pap smear.

Merck partners with Habitat for Humanity in asthma awareness effort

Merck partners with Habitat for Humanity in asthma awareness effort

Merck is launching Build Smart, Breathe Easier, an asthma awareness campaign starring celebrity carpenter Carter Oosterhouse, who will build four homes with asthma-healthy features.

Novartis and Amazing Race host ride tandem for MS awareness

Novartis and Amazing Race host ride tandem for MS awareness

Amazing Race host Phil Keoghan will lead a Novartis-sponsored team of women pro cyclists on a 10-city bike tour to raise awareness of MS.

Pfizer texting campaign plugs vaccinations

Pfizer texting campaign plugs vaccinations

Pfizer is piloting a mobile education campaign promoting awareness of the value of childhood vaccinations through texting.

GSK paid $57 mil. to doctors for speaking and advising in '10

GlaxoSmithKline said Thursday that it paid more than 5,000 US healthcare professionals a total of $56.8 million last year for promotional talks or serving on advisory boards.

Dr. Quinn to front Boehringer European AFib awareness effort

Dr. Quinn to front Boehringer European AFib awareness effort

Boehringer-Ingelheim has recruited actress Jane Seymour to serve as the face of a continental European atrial fibrillation and stroke awareness campaign.

Idea for generic CME fund meets with skepticism

Idea for generic CME fund meets with skepticism

A medical society that suggested using pooled funds to handle commercial support for medical education got an earful from industry.

Is ABMS proposal a threat to the CME system?

The American Board of Medical Specialties (ABMS) issued a white paper examining how CME can support its Maintenance of Certification (MOC) requirement in the future. The paper raised hackles among some who saw it as a call for new credit systems.

Sanofi taps NBA players to assist in teen vaccine awareness

Sanofi taps NBA players to assist in teen vaccine awareness

Sanofi Pasteur, the vaccines division of Sanofi-Aventis, tapped Denver Nuggets all-star Chauncey Billups as its 2011 spokesperson for Vaccines for Teens, an ongoing educational and awareness campaign. Other players will join the effort in local markets this year, in concert with the NBA, WNBA and the Society for Adolescent Health and Medicine (SAHM).

GSK and HGS put the 'us' in lupus, ahead of Benlysta FDA decision

GSK and HGS put the 'us' in lupus, ahead of Benlysta FDA decision

GlaxoSmithKline and Human Genome Sciences launched a patient community for lupus sufferers and their friends and family, in anticipation of an FDA decision on Benlysta in March.

GSK values drive flips rep bonus incentives

GSK values drive flips rep bonus incentives

The drug industry must move from a mindset that emphasizes compliance with regulations to one steeped in core values of integrity and transparency if it is to regain the public's trust, GSK's Dierdre Connelly said at a conference yesterday.

In "Wild West" of Facebook sites, snakeoil salesmen abound

Social networks are a "Wild West" of medical misinformation, a study has found. More than one in four comments on Facebook diabetes communities is promotional in nature, generally for unapproved products, Harvard and Brigham and Women's Hospital researchers said.

People news: Lighthouse Learning

Lighthouse Learning, which develops and sells CME curricula without taking commercial support, hired Sherri Foster as CME director.

Has commercial support for CME bottomed out?

Industry support for continuing medical education (CME) has been waning the last two years, but some say the bottom may be in sight.

Mia Hamm fronts GSK vaccine awareness effort

Mia Hamm fronts GSK vaccine awareness effort

GlaxoSmithKline tapped soccer phenom Mia Hamm for a new vaccine awareness campaign promoting vaccines as an integral part of adult health. Hamm fronted a MedImmune/AstraZeneca flu vaccine awareness campaign last summer.

Soap siren talks atrial fibrilation for Boehringer Ingelheim awareness effort

Soap siren talks atrial fibrilation for Boehringer Ingelheim awareness effort

Soap star Susan Lucci is fronting an awareness campaign by Boehringer Ingelheim promoting awareness of atrial fibrillation.

Ad-ucation? Sorvinos plug Lantus in Sanofi web effort

Ad-ucation? Sorvinos plug Lantus in Sanofi web effort

Sanofi Aventis launched a Lantus-branded "diabetes awareness campaign" featuring Paul and Mira Sorvino.

In stepping up COI rules, Yale takes 'rational' approach to industry

In stepping up COI rules, Yale takes 'rational' approach to industry

Yale School of Medicine, which created conflict-of-interest guidelines years ago, has made them binding for physicians in its faculty practice.

Takeda, Arthritis Foundation launch gout awareness effort

Takeda, Arthritis Foundation launch gout awareness effort

Takeda Pharmaceuticals North America and the Arthritis Foundation launched a gout awareness campaign featuring TV and radio PSAs airing nationally, along with a website, www.goutliving.org.

New med-ed firm says no to industry funding

New med-ed firm says no to industry funding

A new medical education company has opened offering to produce CME that is free of commercial support.

Covidien launches opioid patient safety alliance

Covidien launched a patient safety organization - the Collaborating & Acting Responsibly to Ensure Safety (CARES) Alliance - today, featuring tools and resources for patients, physicians and pharmacists.

"Metabolic mindset" common to obese patients, says survey

An agency said a survey of 1,500 Americans with one or more metabolic disorders revealed four behavioral types common across diabetes, obesity and other conditions.

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