This year's offering includes access to the most current and in-depth data on salary and compensation trends, job satisfaction, recruitment and retention tactics, and more.
From IKEA to eye-opening health campaigns, S&S Wellness' CCO helps turn emotion into action.
Every agency in the biz claims to have a "unique" culture and one that fuels a great deal of its success.
The successes of these pharma execs show that there's no one path to professional bliss.
Salaries are up — by a lot — and marketers are enthusiastic about their career prospects.
A "seat at the table" isn't enough, says Oath's Allison Allen, in wide-ranging discussion at annual diversity conference.
Guidemark Health's Tina Fascetti offers Medela's Katie Busse advice on being a working mother in healthcare marketing.
Ask the difficult and provocative questions. Lean in. Listen. Diversity and inclusion aren't just buzzwords.
They are using social media campaigns, apprentice programs, and hands-on internships to recruit young, innovative talent right out of school.
If asked, some will equivocate and say they get their facts from medical journals and from published studies, but never from those pesky misleading ads.
Susan Sweeney has earned a reputation for such pragmatism and attentiveness to the things that really matter.
Our goal is to make gender parity a priority, and to keep our spotlight trained on it.
He reports to Michelle Keefe, group president at Publicis Health.
Recent grads aren't afraid to voice their expectations, and agencies are responding with new programs and policies.
Healthcare marketing has a head start in grooming women leaders. But it's by no means a fait accompli.