Salix Pharmaceuticals received an FDA approval for Metozolv (metoclopramide), a treatment for diabetic gastroparesis and gastroesophageal reflux disease (GERD). The drug was approved for short-term use, from four to 12 weeks.
Amgen and Novartis enlisted Arnold Worldwide, Wavemaker, and Starcom Media Group for its Speak Your Migraine campaign.
Novocure and Glue Advertising put on a Facebook Live event promoting the cancer treatment Optune in March.
Warc anticipates global adspend growth this year to ring in at a healthy 4.7%, or $572bn (£410bn).