Correction from 01/20/06 News Brief

An article appearing in January’s MM&M magazine, entitled “Fame and Pharma,” featured artwork of a spoof Bob Dole ad for Pfizer’s Viagra, along with a caption referencing this image. The use of this image and caption instead of the intended portrait photo of Sen. Dole was an error, which unfortunately was not spotted before the page went to press.  The article also referred to Sen. Dole’s Viagra campaign as “playful.”  This, too, was an error. MM&M acknowledges that the Viagra campaign was in fact a serious unbranded effort to promote awareness of erectile dysfunction. MM&M regrets these unfortunate errors and apologizes for any offense or embarrassment caused to Pfizer, its partners and to Sen. Dole.

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