September 07, 2010
People news: Waggener Edstrom
Waggener Edstrom, a Seattle PR shop, named SVP Colleen Beauregard to lead the healthcare practice. Beauregard replaces Jenny Moede in that role. Moede was promoted to EVP North America.
There's a reason pharma lags on the programmatic adoption curve: It's a heavily regulated industry, and there are concerns around privacy.