Acorda CEO Ron Cohen applauded Marathon's move to pause the commercial activities for its new DMD drug.
Allergan said it would increase its investment in DTC after reporting slowing sales for its double-chin injection.
Thirty-percent of Keytruda's U.S. sales came from its lung-cancer indication.
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"In Australia, we are the healthcare industry," he says.
The questions being asked about how drugs are priced are weighing heavily on pharma leaders, and they know the issue is not going away.
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Boehringer Ingelheim and Eli Lilly have to position their third-in-class diabetes medication Jardiance as a heart drug.
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The drugmaker's new EVP of worldwide commercial operations also talks about tackling medication access, product launches, and starting a commercial team from scratch.
The FDA approved Sanofi's Soliqua and Novo Nordisk's Xultophy on Tuesday.
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"This is not your grandfather's launch," said Shawn Tomasello, chief commercial officer of Kite Pharma.
If Trump decides to go after pharma, politicians aren't likely to receive too many "How can you do this? Think about the children!" notes.
Insurers and pharmacy benefit managers already have a sophisticated understanding of clinical data, the industry argued.
But experts say that drug pricing will remain a significant issue for the industry going forward into a non-election year.
BMS and Pfizer outspent Johnson & Johnson two-to-one in advertising for their oral anticoagulant last year.
With lawmakers, patients, and physicians crying foul over pricing, drugmakers are trying to shift the narrative — with mixed results. Can a new focus on storytelling help?
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The neurology market is again attracting attention and investment from various — and at times unexpected — corners of the biopharma industry.
Voters are set to vote on Proposition 61, which would allow state agencies to pay the same prices for drugs that the VA department pays.
Now here comes the big question. Will the shareholders and directors of KaloBios and Allergan reward or punish their CEOs for what some may see as revenue-capping concessions?
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Merck doled out more than $2 million to target doctors in the first half of the year, while BMS spent only $863,000.
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The organizations are using innovation competitions to challenge internal and external audiences with coming up with new ideas.
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