CommonHealth's Qi names new senior project director

Share this article:
Qi Interactive, CommonHealth's full-service digital agency, named Peter DeLorenzo, M.P.A., R.Ph., as senior project director.
As senior project director, DeLorenzo will utilize his healthcare and pharmaceutical product knowledge and project management experience to oversee the development of interactive health relationship marketing programs targeting both consumers and professionals.
DeLorenzo was the director of eHealth Services at SoftWatch Inc., an Internet relationship management service provider located in Pawling, NY. DeLorenzo, a registered pharmacist, holds a bachelor of science degree in pharmacy and an M.P.A. in healthcare administration from Long Island University. He is also certified in client/server technologies.
CommonHealth comprises Qi, Adient, Altum, Carbon, Conectics, Ferguson, HLS, MBS/Vox, Noesis, ProCom, Quantum, Solara and Xchange. The organization also maintains numerous partnerships both within and outside of the WPP Group network of companies.
Share this article:
close

Next Article in Business Briefs

Email Newsletters

More in Business Briefs

Imbruvica lassoes CLL indication

The FDA slapped a Breakthrough Therapy label on the CLL indication pursuit in February.

FDA asks social media "how'm I doin?"

The FDA's Center for Drug Evaluation and Research's Office of Communications wants a system that will help assess its messaging reach across the interwebs and its many forums.

Reckitt Benckiser wants out of pharma

The company plans to spin off its pharmaceutical unit.