Company news: Allergan and Sage

Share this article:
Allergan named Pacific Communications agency of record for the chronic migraine indication on its Botox therapy. The agency, which originated as Allergan's in-house advertising shop and has since been spun off, will handle strategic development, branded and unbranded patient and professional communications, sales tools and field training, key opinion leader activities, Web site development and event management for the indication.

Sage acquired four quarterly journals from Palgrave Macmillian, including Information Visualization, Journal of Generic Medicines, Journal of Medical Marketing and Tourism and Hospitality Research. LA-based Sage published its first issue of each journal in January.
Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Business Briefs

Email Newsletters

MM&M Future Leaders


Register now

Early bird $1,950 before 31 October 2014

*Group discounts available on request 

MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.

More in Business Briefs

Genentech shift could prove costly for hospitals

Genentech will use specialty distributors rather than wholesalers, hospitals pharmacy directors have learned.

Novartis said to be stepping out of HCV

Novartis is said to have relinquished rights to an investigational hep. C treatment, signaling its exit from the therapeutic space, according to a former partner's announcement.

Monday Moves: September 15

Hires and promotions for manufacturers, regulatory and agencies