Company news

Share this article:
The Larry King Cardiac Foundation has tapped Momentum Wellness, a unit of Interpublic's McCann Worldgroup, to handle marketing and partnership development in support of its Health Across America program, which provides funding for cardiac procedures and screening to the uninsured.

LyonHeart Communications is partnering with Kazaam Interactive, a digital marketing agency whose lead partners were founders of Johnson & Johnson's internal digital solutions team. New York-based LyonHeart is part of Omnicom's TBWA\WorldHealth network.

Spectrum Science Communications, a Washington, DC-based health and science communications shop, is rebranding as Spectrum. The company, which recently opened an office in New York, has also launched a partnership with health policy and financing boutique firm Simon & Company.

B&Y Communications is merging with Rosica Strategic Public Relations, a PR, branding and cause marketing company. B&Y's Susan Youdovin, Kathryn Kempf and Marybeth Nibley will serve as Rosica's healthcare division.
Share this article:
close

Next Article in Business Briefs

Email Newsletters

More in Business Briefs

Miss Idaho shows off diabetes pump

NPR reports that the move has made Sierra Sandison a type 1 diabetes hero and that users have given the Facebook photo over 4,000 "likes."

Roche is hungry, not starving for M&A

CEO Severin Schwan tells Reuters that the Swiss firm will be looking for small acquisitions and partnerships.

AbbVie nabs Shire for $54B

AbbVie, in the latest example of a US drugmaker seeking to lower its tax rate, said today that it's buying Dublin-based Shire for $54 billion.