Company News

Share this article:

Ascend Media sold a group of healthcare publications – its Allied Healthcare division – to Anthem Media Group, for an undisclosed sum. The sale included 11 publication titles including Clinical Lab Products, Hearing Review, Hearing Review Products, Imaging Economics, Orthodontic Products. Anthem Media Group's Dennis Triola will be president of the new division housing the acquisition, called Allied Media. Larry Lannon, former Ascend division president, will report to Triola.

Sanofi Pasteur and the March of Dimes launched the “Sounds of Pertussis,” a campaign educating adults about pertussis, or whooping cough, prevention. The campaign will feature a Times Square exhibit in New York city with large screen TVs playing Jennifer Lopez PSAs. Sanofi markets vaccines Adacel and Pentacel for pertussis.


Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Business Briefs

Email Newsletters

MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.

More in Business Briefs

Novartis said to be stepping out of HCV

Novartis is said to have relinquished rights to an investigational hep. C treatment, signaling its exit from the therapeutic space, according to a former partner's announcement.

Monday Moves: September 15

Hires and promotions for manufacturers, regulatory and agencies

Kantar acquires Evidências, expands Brazilian presence

The company's acquisition signals the growing importance of understanding the Brazilian healthcare market and evidence-based healthcare management services.