Most Recent Articles by Dan McKillen
Someday we'll look back at the early days of the Internet and realize that banner ads were the Internet's training wheels before interactive video advertising became the standard ad units on the web.
One definition of being crazy is to continue to do the same thing but to expect a different result.
What's in store for the online health business for 2009? I asked three industry thought leaders to share their views
It seems like there are thousands of web communities online these days.
Marjorie Martin, SVP and general manager of Everyday Health, believes consumers will be the big winner in the merger of Revolution Health and Everyday Health.
More Articles by Dan McKillen
Content marketing is not advertising in the old sense. In its use of social media, content marketing challenges consumers while relying on their input. It is proactive and responsive to their concerns, needs and energy. Content marketing has become the new voice of marketing. Learn what you need to know and how pharma marketers can adapt to this innovative venture into social media by clicking here for access.