Most Recent Articles by Diana Bradley
The blogger talks the challenges of influencer marketing in healthcare, chronic disease, and big brand activations.
Rosa talks about the wearable technology company's health and fitness plans and other areas of expansion.
Ketchum, which launched a parent specialty unit, surveyed 400 first-time parents to find out what brands are doing well and how they can do better.
Tech companies and Bernie Sanders have found the millennial audience easy to crack. Organizations in and around healthcare? Not so much.
Merck Consumer Health CMO Atilla Cansun also talks about about why the company is focused on preparing society for an average lifespan of 100 years.