Most Recent Articles by Diana Bradley
Some microinfluencers see the latest YouTube guidelines as a "slap in the face."
Brands should refrain from tweets that are over 100 characters, according to Twitter's director of brand strategy.
The blogger talks the challenges of influencer marketing in healthcare, chronic disease, and big brand activations.
Rosa talks about the wearable technology company's health and fitness plans and other areas of expansion.
Ketchum, which launched a parent specialty unit, surveyed 400 first-time parents to find out what brands are doing well and how they can do better.