Digital Media briefs

Share this article:
Sermo launched Sermo Mobile, an app allowing docs to access medical information in real-time. Sermo Mobile's iConsult feature lets physicians take a photograph of a physical ailment, x-ray or lab result, choose a question from the set list of applicable health queries, and send the message to relevant specialists in the Sermo network of physicians instantaneously. Other highlights include easy access to the Sermo community's discussions about healthcare reform and clinical trials, the ability to author and track posts, and notifications that keep members flagged for new developments in medicine.

DDMAC issued an untitled letter to Cephalon for an HCP website for Trisenox, indicated for the treatment of acute promyelocytic leukemia. The letter said the website “broadens the indication for Trisenox, minimizes and omits risks associated with the use of Trisenox, presents misleading and unsubstantiated claims, and overstates the efficacy of the drug.”

The Alzheimer's Association partnered with AOL's MapQuest for a “site takeover” plugging the Alzheimer's Association's Walk to End Alzheimer's, including a Map Toolbar icon allowing users to search for walks near them.
Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Digital

 

Did you miss January's Top 40 Healthcare Transformers issue? Read how these inventors, strategists, entrepreneurs and wonks are challenging, disrupting and otherwise transforming the healthcare business. And join us April 30 to honor them at the Transforming Healthcare Dinner. Click here.