News from Pfizer, the National Institute on Drug Abuse, HealthTap and LEO Pharma
News from UCB, Haymarket Media Group, Medivo and Remedy Health
Researchers found that most healthcare apps have limited functionality, don't serve patients with multiple needs, and taper off when support is needed most. No wonder adoption is low.
Smartphone users, while in the exam room, are more apt to be in "switch mentality," a study finds.
Cigna is promoting the video game Re-Mission 2, the latest version of a simulation that puts young cancer patients at the center of their own treatment plans.
Remedy Health is hoping a new-look website can help it further turn the tide in the portal wars.
News on WebMD, Doximity, WellDoc and the COPD Foundation
The agency issued final guidance on mobile apps, saying it will focus only on a subset that present the greatest risk to patients if they don't work correctly.
How potential alignment between drug companies and physicians, via the EHR, could extend brand reach.
Merck's Global Health Innovation Fund (GHIF) expanded its stake in digital physician marketing firm Physicians Interactive last month, buying a controlling interest from previous majority owner, Perseus Partners
Toronto-based Klick Health dismissed most of its North American sales staff earlier this year
News on Manhattan Research, WebMD, Proteus Digital Health and the Parkinson Foundation
The duo that convened a non-profit designed to get FDA and industry talking about digital-marketing guidance is starting a for-profit research and advisory firm
In addition to nudging patients to maintain adherence, the MediSafe app also notifies an assigned caregiver
News on DJM Digital Solutions, Digitas Health, Strategy Analytics and MSN
WedMD has revealed several changed that it has in the works following the departure of CEO Cavan Redmond
Reps remain the center of the universe when it comes to professional promotion, but new data show that non-personal promotion is gaining ground.
News on Pfizer, Google, Smart Patients and FDA
Google's latest YouTube update aims to make its Channels more social, and even as the company has given its pharma clients an extra month to keep their old page designs, the new format is inspiring anxiety.
WebMD is getting personal. That's the upshot of the portal's latest venture, an alliance with QualcommLife.
News on Sanofi, the MediSafe Project and Vital Art and Science
Consumer demand was a key drive of Pfizer's push into mobile
Havas has hired a longtime WebMD exec to lead Havas Life New York.
News on Healthline, MarketsandMarkets, Merck Serono, GSW and Trinity Pharma
Remedy Health Media is partnering with the University of California-Berkeley on BerkeleyWellness.com, which will deliver wellness information to consumers
AccentHealth is beefing up the digital side of its business with its acquisition of MediVista Media's Everwell TV network.
News on Everyday Health, Google, WebMD and HHS
The Shire ADHD Transitions Challenge will shower $150,000 in awards on eight teams of developers.
A recent survey of the licensing boards which cover the licensure of about 88% of US physicians indicates that what doctors do online after landing a job is as important as what they do while job searching
News on Psychiatric Times, Manhattan Research and Pew Research Center
WebMD is laying off 14% of its workforce in hopes of saving $45 million to offset revenue losses from an ad slump that plagued the portal throughout 2012.
Remedy Health is launching a service letting doctors, pharmacies and other healthcare providers send topical health content to their patients.
News on Durex, MobiHealth News and Cochrane Collaboration
WebMD's third-quarter results showed that the health portal is still fighting for share.
To get moms to sign up for Text4Baby, there's the lure of a prize: enroll and you could end up with a lullaby written and sung by Tyrese Gibson and produced by Emmy-winning producer Quincy Jones III, aka QD3.
News on Pfizer, Manhattan Research and Treato
Researchers at the Colorado School of Public Health in Denver decided to see if social media influencers—a key group for marketers—can change health habits
Google's September ThinkHealth conference provided insight about what patients and physicians are looking for, and ignoring, in the webified healthcare space.
News on Everyday Health, EQAL, Healthrageous, Makovsky Health and Kelton
WebMD executed a cross-platform magazine redesign with a more visual and celeb-centric new look. It's the first refresh for WebMD the Magazine since its debut seven years ago.
A new tool on MedPageToday.com promises to streamline the research process for physicians. Called the Oncology Next Tool, it can deliver patient-focused information just by inputting information with a few clicks.
News on Doximity, Eli Lilly and InTouch Solutions
Softer revenues led to a double-digit revenue decline for WebMD in the first half, while Everyday Health grew 35% when compared to the first six months of 2011.
Remedy Health Media agreed to integrate content from health video provider HealthiNation.
News on Withings, AstraZeneca, Janssen and Topin
A new online medical contest is progressing from the diagnosis of minor ailments to cancer screening.
Diabetes tech firm Medtronic rolled out a Facebook strategy to help diabetes patients share milestones.
News on iHealth, Deloitte, eMarketer and Sharecard
Doximity announced that it is creating an app just for Stanford Medical School students and alumni.
A sizable study of four primary care clinics serving low income communities in New York found that text messaging is an effective way to remind patients about vaccinations