Donald Trump

Three quarters of Americans support listing drug prices in DTC ads: Kaiser survey

Three quarters of Americans support listing drug prices in DTC ads: Kaiser survey

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Across the political spectrum, most Americans favor President Donald Trump's proposal to show drug prices in advertisements.

4As O'Brien: How healthcare marketing has changed under Trump

4As O'Brien: How healthcare marketing has changed under Trump

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Speakers at the Coalition for Healthcare Communication conference discussed how regulations from the White House and FDA have affected healthcare comms.

 Plan D: Experts predict government savings, but higher co-pays with Trump plan for lowering drug prices

Plan D: Experts predict government savings, but higher co-pays with Trump plan for lowering drug prices

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The White House's strategy calls for moving expensive treatments from under Medicare Part B to Medicare Part D.

Drug list prices in DTC ads? Easier said than done

Drug list prices in DTC ads? Easier said than done

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For one of President Trump's proposals for lowering the cost of drugs, the path to implementation could be long.

5 takeaways from Trump's drug pricing speech

5 takeaways from Trump's drug pricing speech

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Pharma stocks were up after the President went easy on drugmakers.

Five things for pharma marketers to know: Thursday, February 8, 2018

Five things for pharma marketers to know: Thursday, February 8, 2018

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FDA approval of Gilead HIV drug prompts ViiV patent suit; Poll shows split in voter reaction to Trump opioid plan; Outcome Health partners with CDC.

Five things for pharma marketers to know: Wednesday, January 31, 2018

Five things for pharma marketers to know: Wednesday, January 31, 2018

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CDC chief resigns; Amazon healthcare entry raises data concerns; Trump promises to make lower drug prices 'a priority'

Trump administration raises questions for rare-disease drugmakers

Trump administration raises questions for rare-disease drugmakers

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Nobody knows what the future holds for the Affordable Care Act under the Trump administration and an emboldened Republican Congress.