Edelman named Shellie Winkler EVP, corporate health in the Eastern region. With 14 years of experience in healthcare PR, Winkler joins from Ogilvy, where she was director of the corporate practice and developed expertise in women’s health, cardiovascular and neuroscience.
Winkler will work out of the New York office, reporting to Matt Harrington, president, Eastern Region and collaborating with Nancy Turett, global president for health. She will serve on the leadership teams for Edelman’s Health Sector and Corporate & Public Affairs practices. The company’s Corporate Affairs practice helps clients navigate critical junctures like mergers and acquisitions, stock listings, corporate brand relaunches and shifts in business, product and operations strategy.
Edelman, she said, “has more leverageable assets in its Corporate Affairs and Health practices that, when brought together, can really make a differentiated, first-in-class offering for clients.”
Its healthcare practices include Rx Health, Consumer Health, Health Policy and Public Affairs, Health Branding, Life Sciences, Health Media, Health Alliances and BioScience Communications.
From the April 01, 2007 Issue of MM+M - Medical Marketing and Media
