Erectile Dysfunction

Razzed for lax DTC self-policing, PhRMA accentuates the positive

Razzed for lax DTC self-policing, PhRMA accentuates the positive

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PhRMA issued a terse response to a study claiming that ED drug advertisers more or less ignored the trade group's Guiding Principles for Direct to Consumer ads, a self-policing regime implemented in 2005 to fend off talk of a ban on drug ads.

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