Home
News
Latest News
People Moves
Business Briefs
Newsletters
Features
Features
Reprints
Surveys
Editorial Calendar
Issue Archive
Events
MM&M Awards 2012
Webcasts
MM&M Virtual Summit
Whitepapers
Directories
Pharmaceutical Marketers Directory
MM&M Service Directory
Agency Gallery
Direct Marketing Showcase
Medical Education Review
Sales Force Listings
Jobs
About Us
Subscriber Services
Contact Us
Media Information
Editorial Advisory Board
Drug Info
New Drug Dossier
Drug Database
Subscribe
Order Now
Subscriber Services
Newsletters
RSS
|
Login
|
Register
Event
HCMA conference free for unemployed
Ben Comer
June 11, 2009
For its annual conference this summer, The Healthcare Communication & Marketing Association (HCMA) is waiving the $600 entrance fee ($650 for non-HCMA members) for unemployed marketing and communications professionals.
Last chance to grab glory
June 04, 2009
If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions.
Lilly renews speedway diabetes awareness campaign
Matthew Arnold
May 06, 2009
Eli Lilly & Co. is taking its Vision Racing Wellness Tour on another lap around the racing circuit, offering fans free diabetes screening.
Associations should cut ties with pharma, says JAMA
Matthew Arnold
March 31, 2009
The Journal of the American Medical Association is calling for professional medical associations to sever all ties with the drug industry--with exception to journal advertising and exhibit hall fees, of course.
AstraZeneca launches Artery Explorer on second tour
Matthew Arnold
March 25, 2009
AstraZeneca is redeploying its Artery Explorer for a second tour, using medical animation to help bring atherosclerosis to life.
Marketers should offer holistic solutions, not just drugs: ePharma
Ben Comer
February 12, 2009
The pharma industry could improve its reputation among consumers by offering holistic approaches, rather than singular drug treatments, according to a panel of digital marketers at the ePharma Summit on Tuesday.
McCann launches experiential marketing shop
Matthew Arnold
February 05, 2009
McCann Worldgroup is launching a health and wellness experiential marketing practice under the umbrella of its Momentum network.
Lilly to post registry of physician payments
Matthew Arnold
September 24, 2008
Lilly announced plans to broaden its transparency efforts to include publicly disclosing payments to US physicians as well as grants.
HAVAS partners with WebMD on "Virtual Convention Booth"
Matthew Arnold
September 11, 2008
Euro RSCG Life parent HAVAS is partnering with WebMD for a new Virtual Convention Booth offering that aims to give healthcare professionals the 3D interactive experience online.
Wyeth, Elan halt study of Alzheimer's vaccine
Stephen McGuire
April 18, 2008
Wyeth and Elan have suspended a clinical study of their jointly developed Alzheimer's vaccine ACC-001 after a patient receiving the treatment was hospitalized for nearly two weeks with skin ulcers.
As SiCKO opens, Big Pharma emerges relatively unscathed
Stephen McGuire
June 22, 2007
The final prognosis may be that Big Pharma will have minimal crisis control to do as a result of Michael Moores long-awaited documentary SiCKO.
MM&M Awards 2011 HIghlights
The Best MM&M Awards Ever!
MM&M Awards Photos
Most Popular
Most Emailed
Most Recent
Elsevier begins outreach as push-back on publisher threatens to widen
Industry group releases digital best practices
Patient Education: Vying for Attention
Jobson Medical files for chapter 11 debt relief
P&G signals plans to cut ad costs by shifting to digital media
MM&M Therapeutic Focus: Cardiovascular
AstraZeneca announces more layoffs, Q4 results
Komen, caught up in the culture wars, nurses damaged brand
DDR on DTC: Spiriva
Merck results buoyed by sales of Januvia franchise
Jobson Medical files for chapter 11 debt relief
Elsevier begins outreach as push-back on publisher threatens to widen
Industry group releases digital best practices
P&G signals plans to cut ad costs by shifting to digital media
Merck results buoyed by sales of Januvia franchise
MM&M Therapeutic Focus: Cardiovascular
Merck, GSK shrug off rec to make HPV vaccine routine
Allergan scrubs some doc-payment data, spares med-ed grants
Patient Education: Vying for Attention
Headliner: Fred Wilkinson, Watson Pharmaceuticals
Pharma had third-most layoffs in Jan 2012
Amylin reports Q4 sales slump, touts Bydureon potential
Digital think tank: Pharma Touchpoints
Case study—Nuvigil: Pay for Play
Gamification: Game On
Regulatory updates: First Glimmer of Guidance?
Website development: 5 Steps to Walk the Web Walk
Mobile: Get Smart
Overview: A Movable Feast
Click here to see the 2012 Interactive Guide
Popular Topics
Adherence
Advertising
Approval
Brand
Corporate Reputation
DDMAC
Digital
Direct To Consumer (DTC)
DTC
Facebook
FDA
Generic
Guidance
Launch
Loyalty Program
Magazine
Major Statement
Manufacturing
Media
Medical Education
Off-label
Online
OPDP
Social Media
Television