ExL (Digital Pharma East 2012)

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MM&M Executive Editor, Marc Iskowitz, catches up with Bryon Main, Principal and Founder of ExL Pharma, to discuss the changing industry landscape and the evolution of digital. Sponsored content

 

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Does a health psychology approach hold the key to Rx adherence? In MM&M's latest Leadership Exchange Uncut eBook, industry stakeholders from the payer, provider, academic and pharma realms explore the "why" behind medicine taking. Access here.