40 Ads with Bite

We asked numerous industry executives for their thoughts on the most memorable campaigns from the past four decades of medical advertising. While icons such as the Rocephin apple received the expected high number of mentions, the field was diverse. Here are 40 of the best
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Content marketing is not advertising in the old sense. In its use of social media, content marketing challenges consumers while relying on their input. It is proactive and responsive to their concerns, needs and energy. Content marketing has become the new voice of marketing. Learn what you need to know and how pharma marketers can adapt to this innovative venture into social media by clicking here for access.

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