Boston Visitors Bureau losing money because of new state regulations

The president of the Greater Boston Convention and Visitors Bureau told The Boston Globe that at least two large medical conferences have withdrawn from the city due to onerous new state regulations on financial relationships between drug companies and physicians. The American Academy of Allergy, Asthma and Immunology and the American Society of Gene Therapy canceled annual meetings slated for 2015. 
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A wave of more effective anti-cancer drugs has set the oncology world on fire with enthusiasm. While many hail this as a new era, an equally vocal faction questions the money spent for the value gained. This medical and commercial trend report for marketers of anti-cancer modalities touches on many of the latest shifts that have expedited product launches and otherwise impacted promotion and reimbursement of these drugs. Click here.

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Pharma continues to struggle with its image. Exhibit A is the public debate around the price of, and access to, new and innovative meds. As countless transformative technologies hit market, has industry done enough to anchor its permission to innovate? To provide a closer look at trends affecting trust over the past year, MM&M presents this e-book, "The 2015 Edelman Trust Barometer." Click here.