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    DTC Report 2018: Will more supersized campaigns follow Opdivo's and Keytruda's massive strikes?

    DTC Report 2018: Will more supersized campaigns follow Opdivo's and Keytruda's massive strikes?

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December 01, 2013

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Opinion

The cost of curing blindness: Navigating challenges on the road toward curative treatment

By Carolyn Sobczyk, JPA Health Communications

Will the real patient advocate please stand up?

By Marc Iskowitz

The Cambridge Analytica mess: What does it mean for pharma?

By Richard Watson, VP of Marketing Intelligence, and David Ormesher, CEO, Closerlook

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