Is your marketing strategy stuck in 2005?

Is your marketing strategy stuck in 2005?

It is not enough to just have a killer black book or Rolodex. The market needs agile, swift marketing

Features

Features Mark Hadfield, CEO & Founder, HelloMD

Mark Hadfield, CEO & Founder, HelloMD

Session: Inter-generational Executive Summit Panel

Features Brandon Seeyle, Marketing Product Manager, Medivation

Brandon Seeyle, Marketing Product Manager, Medivation

Session: Intelligent Connections

Features

Companies at a Glance 2015

Features Digital Partners 2015

Digital Partners 2015

Features

Think Tank: There's Work to Do

Five digital pharma experts benchmark the industry's progress and project the next big digital trends

Features Consumers: Patients and Virtues

Consumers: Patients and Virtues

Consumers come with the same basic set of instructions as HCPs—find out what they need, then offer meaningful solutions. But be warned: Shiny objects may cause a temporary loss of vision

Features Healthcare Professionals: Chaos Breeds Opportunity

Healthcare Professionals: Chaos Breeds Opportunity

Increasingly pressed for time, the last thing physicians need is more engagement opportunities with pharma, right? Wrong. It's all about offering the right content in the right format at the right time

Features Overview: Can't, Won't, Don't Stop

Overview: Can't, Won't, Don't Stop

As pharma continues to scale the digital curve, James Chase's assessment of the landscape paints a familiar picture of progress and encouragement mixed with frustration and pain

Features Joe Shields, Global Director, Digital Strategy, AstraZeneca Pharmaceuticals

Joe Shields, Global Director, Digital Strategy, AstraZeneca Pharmaceuticals

Session: Battle of the Big Idea

 

Did you miss January's Top 40 Healthcare Transformers issue? Read how these inventors, strategists, entrepreneurs and wonks are challenging, disrupting and otherwise transforming the healthcare business. And join us April 30 to honor them at the Transforming Healthcare Dinner. Click here.

Email Newsletters