Software advises clinical decisions

Wolters Kluwer Health launched a software platform for nurses, pharmacists, therapists and other caregivers to provide clinical decision support at the point of care.

The software, ProVation Care Plans, developed through a partnership with Lippincott Williams & Wilkins, is used in the hospital setting and delivers starting care plans for patients, according to Laura Gilbert, director, marketing communications, clinical solutions at Wolters Kluwer Health. The evidence-based starting plans offer suggested therapy instructions, and also link to Ovid journal collections. The technology provides a platform for committees to customize plans, said Gilbert.

You must be a registered member of MMM to post a comment.

Content marketing is not advertising in the old sense. In its use of social media, content marketing challenges consumers while relying on their input. It is proactive and responsive to their concerns, needs and energy. Content marketing has become the new voice of marketing. Learn what you need to know and how pharma marketers can adapt to this innovative venture into social media by clicking here for access.

Email Newsletters