Wadler to head MWW health offering

MWW Group named Ame Wadler EVP, chief management officer and global healthcare practice leader.

Wadler, who was previously chief strategic officer and global healthcare practice chair for Burson-Marsteller, is charged with leading the strategic direction of the agency, along with the global healthcare practice for MWW Group.

She will also assume responsibility for devising new thought leadership platforms for the agency and driving practice integration across all platforms.

Kempner said: “Ame will be leveraging that vast experience and expertise to expand our senior management team structure and scale the agency's operations and management framework for continued growth, both domestically and abroad.”

At Burson, Wadler is credited with overseeing the launches of Botox Cosmetic, Enbrel and the reintroduction of silicone gel breast implants to the US.

You must be a registered member of MMM to post a comment.

Email Newsletters


As US pharma continued its quest for a Grand Prix at the Lions Health international festival of creativity, MM&M went on location to Cannes, France. Missed our coverage from June? Now, we're giving you an opportunity to catch up on some of what you missed. Download our e-book on the two-day festival, recapping the event, rounding up the best of the speakers, offering perspective and listing all of the winners. Click here to download.


The most recent MM&M Skill Sets Live event surveyed a range of issues relating to one of the hottest promotional spaces in healthcare. Speakers and panelists at the morning-long session, including promotional- and multichannel-minded executives from GSK, Epocrates, Treato and Montefiore Medical Center, weighed in on topics designed to help marketers demystify the challenges associated with non-personal promotion. Click here.