Why is Regional Marketing So Hot?

Date: August 9, 2011
Time: 2:00 pm EST / 11:00 am PST
Click here to register for free

Audience will learn:
1. How regional marketing can benefit your brand's position
2. How to make regional marketing simple and executable
3. The value of a district level driver analysis and how this can become the foundation of regional marketing intelligence


This webinar is good for people who:
1. Are frustrated by the variation in their products performance when comparing one part of the country to another
2. Who are feeling pressure to provide local innovation, but don't know how to do local innovation in a scalable way
3. Who are discouraged at the lack of execution of their strategies and programs

Featured Speakers:
Scott M. Weintraub, senior vice president/principal, Healthcare Regional Marketing
David Zaritsky, managing director, Healthcare Regional Marketing

Sponsored by:
http://www.hrmexperts.com/
You must be a registered member of MMM to post a comment.
close

Next Article in Features

Email Newsletters


As US pharma continued its quest for a Grand Prix at the Lions Health international festival of creativity, MM&M went on location to Cannes, France. Missed our coverage from June? Now, we're giving you an opportunity to catch up on some of what you missed. Download our e-book on the two-day festival, recapping the event, rounding up the best of the speakers, offering perspective and listing all of the winners. Click here to download.


The most recent MM&M Skill Sets Live event surveyed a range of issues relating to one of the hottest promotional spaces in healthcare. Speakers and panelists at the morning-long session, including promotional- and multichannel-minded executives from GSK, Epocrates, Treato and Montefiore Medical Center, weighed in on topics designed to help marketers demystify the challenges associated with non-personal promotion. Click here.